Is maotai twenty-four solar terms wine worth collecting?

Maotai twenty-four solar terms wine has collection value.

Maotai's twenty-four solar terms wine is priced higher than the zodiac wine, and its annual investment is less than that of the zodiac wine, so it must have certain collection value. It is estimated that 4.32 million bottles of Maotai 24 solar terms wine will be put in the whole year, with 6.5438+0.08 million bottles per quarter, 2,000 bottles of each variety, and 6 solar terms per quarter with 6.5438+0.2 million bottles per day. Compared with the current 6.5438+0.4 million bottles per day, it is much less.

The cultural thickness, body design and appearance of Twenty-four Liquor are all truly online, and the innovation in channel marketing and concept empowerment is multidimensional, ahead of the whole industry. It can be said that the dissemination of farming culture and wine culture through digital collections has further deepened the brand value of Maotai, deeply linked young consumers, greatly broadened the boundaries of wine, culture and creation, and fully reflected the "beauty" orientation of Maotai.

Basic situation of Moutai:

Maotai, a specialty of Maotai Town, renhuai city, Zunyi City, Guizhou Province, is a symbolic product of chinese national geography.

Moutai is a traditional specialty wine in China. It is one of the world's three largest distilled spirits, which is as famous as Scotch whisky and French cognac, and also one of China's three famous wines. It is also the originator of Daqu Maotai-flavor liquor with a history of more than 800 years.

The style and quality characteristics of Kweichow Moutai are "outstanding sauce flavor, elegant and delicate, full-bodied, long aftertaste and lasting fragrance in empty cups". Its special style comes from the unique traditional brewing technology formed over the years. The brewing method is combined with the agricultural production in Chishui River basin, and influenced by the environment, seasonal production, Dragon Boat Festival and Chongyang feeding, some original traces of local life are preserved.

1996, Moutai technology was identified as a state secret to be protected. 200 1, the traditional craft of Moutai was included in the first batch of national material and cultural heritage. In 2006, the State Council approved the inclusion of "Moutai traditional brewing technology" in the first batch of national intangible cultural heritage lists, and declared the world intangible cultural heritage. On February 14, 2003, the former General Administration of Quality Supervision, Inspection and Quarantine approved the protection of Moutai products in the original producing areas. On March 28th, 20 13, the former AQSIQ approved the adjustment of the protection name and scope of Moutai geographical indication products.