Short answer to what is webcast marketing and big data marketing

Webcast marketing, big data marketing.

1, webcast marketing: live marketing, also known as webcast marketing, is an emerging marketing method, refers to the enterprise with the Internet live platform, through the live video technology to show the enterprise products, brand culture, after-sales service and other content, and real-time interaction and communication with the user, to achieve precision marketing marketing marketing method.

2, big data marketing: big data marketing is based on a large amount of data from multiple platforms, relying on the basis of big data technology, applied to the Internet advertising industry, the core of big data marketing is to make network advertising at the right time, through the right carrier, in the right way, cast to the right person.