Traditional Culture Encyclopedia - Traditional culture - How to evaluate the first cartoon advertisement "My Palace Phoenix Castle" produced by Wuhu and McDonald's?
How to evaluate the first cartoon advertisement "My Palace Phoenix Castle" produced by Wuhu and McDonald's?
First of all, it may be because of the style of painting, or it may be because the painter is keen, and the proportion of clothing and characters' bodies is quite pleasing to the eye! It is often easy for us to see the so-called Han Feng feeling in costumes similar to the Ming Dynasty. It is often because costume dramas have been pursuing the portrayal of actors' bodies for many years that they have become slim and even tight. If you put on the costumes of the Ming Dynasty and the Li Dynasty, which are already very close to the eyes of ordinary people, you will feel that a stingy Ming Dynasty costume is more like the Li Dynasty.
What we see in portraits is often very wide and even fat. This is because men's wear in the Ming Dynasty is not only multi-layered, but also some clothes similar to the concept of skirt in our modern clothing or short clothes with only half sleeves. Can hem and shoulder width not be stretched?
It's just that the characters inside really seem to have never seen the world. They were surprised at first sight that they had no royal dignity. The officials inside are even more so, and their behavior is absurd. Will this affect others' understanding of China's history to some extent? Therefore, we should pay attention to this point when this cartoon advertisement is successful, and we should not treat China's traditional culture as a joke, otherwise it will only play a negative role.
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