What is the development prospect of developing small programs in education industry?

Small programs can bring many benefits to the education industry. Here are some simple ones for you:

1, bringing more exposure.

Small programs can bring more exposure to educational institutions. This is because there is a "nearby applet" function in the applet. Through the function, WeChat users can directly see the enterprises and businesses within 5 kilometers around. In other words, educational institutions can let people within 5 kilometers know themselves and know themselves through this function. This can often dig out more customers.

2. Bring more traffic.

Small programs can bring more traffic to educational institutions. This is because the applet comes with rich marketing plug-ins, so educational institutions can use these marketing plug-ins to launch various marketing activities to attract customers' consumption. For example, with the help of spike plug-ins, launching half-price spikes or even one-yuan spikes can often attract a lot of accurate traffic in a short time. At the same time, you can also stimulate the forwarding and sharing behavior of students and their parents through marketing plug-ins such as bargaining and sharing red envelopes. In this way, often can produce fission effect, get a lot of flow.

3. Save promotion expenses

Small programs can greatly increase the promotion cost of educational institutions. First, because most marketing plug-ins are free. Second, because the applet belongs to the marketing promotion platform of the educational institution itself, orders made on this platform are free of commission. Based on these two characteristics, educational institutions can greatly reduce the cost of drainage and improve their own income.