Why is the smart screen not as good as Xiaomi?

Why is the smart screen not as good as Xiaomi? Before the emergence of smart phones, you could only surf the Internet through computers, but at that time, computers were expensive, so the Internet did not develop rapidly. However, after Apple invented the smart phone, the mobile Internet began to develop rapidly. The rapid popularization of smart phones brought a huge impact to a traditional household appliance, which is the TV that everyone is very familiar with. With the development of Internet and smart phones, traditional TV has been transformed into Internet smart TV. Well-known domestic TV giants include Skyworth, TCL, Hisense, LeTV and Xiaomi. At present, LeTV has been completely marginalized, and Xiaomi is a new Internet TV giant.

At present, the top three smart TV giants in China are Xiaomi, Skyworth and Hisense. According to the official data released by Xiaomi, the shipment of smartphones in 20 19 was100000 units, which has become the first in China. At the same time, it broke the record that domestic mobile phone manufacturers have never reached the annual shipment of10 million units for decades. When it comes to Xiaomi, many people naturally think of cost-effective mobile phones. Many people find it hard to believe that they have become the number one in China in the TV industry in just six years, which really makes the industry admire. Xiaomi once proposed "triathlon", in which the hardware includes smart TV. Obviously, Xiaomi Smart TV succeeded.

When it comes to mobile phone manufacturers entering the smart TV industry, there is another brand besides Xiaomi, that is Huawei, including Huawei smart screen and glory smart screen. Many people wonder that Huawei has been in the TV industry for some time, but whether it is a glory smart screen with higher cost performance or a high-end Huawei smart screen, why is the sales volume not good? Sales are even less than a fraction of Xiaomi TV? There are many reasons for the low sales of Huawei TV. First, it entered the industry late and there were too many competitors when it entered.

Secondly, Huawei TV spans too much and the price is too high. Consumers don't trust the high-priced TVs launched by new TV brands, so Huawei's TV sales are worse than Glory's, but Glory's TV sales are not high, because brands such as Xiaomi have high cost performance, and the high-priced TVs launched by these TV brands range from 1,000 yuan to 10,000 yuan, and even a hundred-yuan smart TV has appeared.

In addition to cost performance, there are two reasons why Huawei is very helpless. That is, mobile phones and computers have completely affected consumers' demand for TV. Smartphones and computers have become popular. Many people no longer watch TV, but watch it through smart mobile devices, which can get more video resources. So many consumers think that TV has become a decoration, and it is not too expensive. The higher the cost performance, the better. This really makes Huawei very helpless. After all, Huawei's mobile phone sales have become the first in China, and computer sales are not low. To sum up, the reason why Huawei TV can't sell other brands is very realistic.