Understanding of Fuwa Design

Fuwa is the mascot of the 29th Olympic Games in Beijing in 2008, whose colors and inspirations come from the five Olympic rings, the vast mountains, rivers, lakes and seas of China, as well as people's favorite animal images. Fuwa conveys to children all over the world the spirit of friendship, peace, positive and enterprising, and the good wishes of man and nature to live in harmony.

November 11, 2005 evening. Beijing Workers' Stadium, the oldest sports building in new China, was decked out in festive attire. As night fell, Beijing entered the 1,000-day countdown to the 2008 Olympic Games. In the commemorative activities held for this important moment, the 29th Olympic Games mascot was finally unveiled.

At 20:15, party and state leaders Jia Qinglin touched the switch on the release device with his hand, and the release device shot five beams of laser light to the big screen, on which the mascot outline was sketched out, and the image of the five lively and lovely mascots was fixed on the big screen. At the same time, five 2-meter-high inflatable mascot cartoon people from the big screen after the stage - this is the long-awaited 29th Olympic Games mascot.

Fuwa is the mascot of the 29th Olympic Games in Beijing in 2008, its color and inspiration from the Olympic rings, from China's vast mountains and rivers, rivers and lakes, and people's favorite animal images. Fuwa conveys to children around the world the spirit of friendship, peace, and positivity as well as the wish for harmony between human beings and nature.

The Fuwa are five cute and intimate little friends, whose shapes are integrated into the images of fish, giant pandas, the Olympic flame, Tibetan antelope, and the sand swallow kite.

Each doll has a catchy name: "Beibei," "Jingjing," "Huanhuan," "Yingying," and "Nini. "Beibei," "Jingjing," "Huanhuan," "Yingying," and "Nini," and in China, hyphenated names are a traditional way of expressing affection for a child. When the names of the five dolls are linked together, you can read Beijing's invitation to the world, "Welcome to Beijing".

The Fuwa represent dreams and the aspirations of the Chinese people!

The prototypes and headdresses of the Fuwa symbolize their connection to the sea, forest, fire, earth and sky, and use traditional Chinese artistic expressions to showcase the splendor of Chinese culture. Each doll of the Beijing Olympic mascot represents a good wish: prosperity, joy, passion, health and good luck. The dolls carry Beijing's hospitality and blessings to all corners of the world, inviting people from all over the world*** to gather in Beijing to celebrate the 2008 Olympic Games. The dolls are called "Beibei", "Jingjing", "Huanhuan", "Yingying", "Nini" and "BeiBei". ", "Jingjing", "Huanhuan", "Yingying", "Nini". The pronunciation of the five characters makes up the harmonic "Beijing welcomes you". Their shape incorporates fish, pandas, Tibetan antelope, swallows and the Olympic sacred fire elephant, and the color corresponds to the five Olympic rings one by one, with strong visibility and affinity.

In the design of ideas, the Beijing Olympic Games mascots for the first time the perfect combination of animal and human images, emphasizing the people-oriented, people and animals, the natural world in harmony with the concept of unity of mankind; in the design concept, for the first time, the Olympic elements directly referenced to the mascot, such as the fire baby creativity comes from the Olympic Games sacred fire; in the design of the application, and more prominent in the extended use of the personalized. A major feature is the five mascot headdress part, can be developed separately, the use of a wider range of children can choose different headdresses according to their own preferences, wear on the head, lively children have become a lovely mascot image, interactivity greatly enhanced; in terms of quantity, the Beijing Olympic Games mascot is also the history of the Olympic Games is the largest number of times, up to five, reflecting the depth and breadth of Chinese culture.

Fuwa Beibei - Inspiration: Chinese New Year painting - Liannian Yuyu, Chinese traditional fish pattern, water wave pattern;

Fuwa Jingjing - Inspiration: China's endangered and rare animals: panda, the lotus shape of Song Dynasty porcelain;

Fuwa Huanhuan - Inspiration: China's endangered and rare animals: panda, Song Dynasty porcelain;

Fuwa Huanhuan -- Inspired by: traditional Chinese fire patterns, the flame pattern in Dunhuang mural;

Fuwa Yingying -- Inspired by: China's endangered and rare animals: the small Tibetan antelope;

Fuwa Nini -- Inspired by Beijing's tradition: Swallow and Swallow kites.

One of the blessings that Bebe conveys is prosperity. In traditional Chinese culture and art, the motifs of "fish" and "water" are symbols of prosperity and harvest. People use "carp jumping over the dragon gate" to symbolize success in business and the realization of dreams. Fish" also has the connotation of "good luck" and "good fortune".

The head pattern of Bei Bei uses the Chinese Neolithic fish pattern. Bei Bei is gentle and pure, a master of water sports, and the blue ring in the five Olympic rings reflect each other.

The second Jing Jing is a naive giant panda that brings joy to people wherever she goes. As China's national treasure, pandas are loved by people all over the world.

Jing Jing comes from the vast forest, symbolizing the harmony between man and nature **** existence. His head motif is inspired by the lotus petals on Song porcelain. Jingjing is simple, optimistic and full of strength, representing the black ring of the five Olympic rings.

Third Huanhuan is the big brother of the Fuwa. He is a fire doll, symbolizing the Olympic flame. Huanhuan is the embodiment of the passion for sports, and he spreads the passion to the world, conveying the Olympic spirit of faster, higher and stronger. Wherever Huanhuan goes, the world is filled with the enthusiasm of Beijing 2008.

Huanhuan's head is inspired by the flames in Dunhuang murals. He is an outgoing personality, familiar with various ball sports, and represents the red ring of the five Olympic rings.

Fourth, Ying Ying is a nimble and agile Tibetan antelope, who comes from the vast western part of China to spread the blessing of good health to the world. Welcome is a Tibetan antelope, a protected animal unique to the Tibetan Plateau, and is a manifestation of the Green Olympics.

The head ornamentation of Yingying incorporates the decorative styles of the Tibetan Plateau and western regions such as Xinjiang. He is agile and a good track and field athlete, representing the yellow ring of the five Olympic rings.

The fifth character, Nini, comes from the sky and is a swallow with wings spreading and flying, and its shape is inspired by the traditional Beijing sand swallow kite. "Yan" also represents Yanjing (the ancient name for Beijing). Nini brings spring and joy to people, and spreads the good wishes of "good luck" wherever she flies.

Nini, who is innocent and fast, will make her debut in the gymnastics competition, representing the green ring in the five Olympic rings.

Beijing time on November 11, 8 pm, the Beijing 2008 Olympic Games mascot officially announced in the Workers' Stadium, the image of the fish, panda, Olympic flame, Tibetan antelope, Beijing Yan, the name of the Bei Bei, Jing Jing, Huanhuan, Ying Ying, Nini, that is, Beijing welcomes you. The following is the main course of this Olympic Games mascot produced:

August 5, 2004 began to collect from the community

Beijing 2008 Olympic Games mascot and Beijing 2008 Paralympic Games mascot design competition began on the 5th officially launched. The Beijing Organizing Committee for the Olympic Games will determine the mascots for the Beijing Olympic Games and the Paralympic Games based on the results of the competition, which were originally scheduled to be announced to the public on June 1, 2005, respectively.

December 1, 2004 mascot collection work ended

According to the Beijing Organizing Committee of the Olympic Games responsible person, the Beijing Olympic Games and Paralympic Games mascot design competition for a period of four months in December 1 to complete the collection of works, into the selection stage. Beijing Olympic Organizing Committee will be in the expert review and widely solicit the views of representatives of all sectors of society, respectively, to determine the Beijing 2008 Olympic Games mascot and the Beijing 2008 Paralympic Games mascot. The mascot is one of the core images of the Olympic Games, and is an important vehicle for conveying the Olympic spirit and the concept of the Games.

February 15, 2004 mascots into the selection process

Beijing Organizing Committee for the Olympic Games officially confirmed *** there are 662 works competing for the Beijing 2008 Olympic Games mascot, from December 15, the Beijing 2008 Olympic Games mascot and Paralympic Games mascot into the selection process. After a series of rigorous procedures such as initial evaluation, reassessment, modification, registration, the mascot was scheduled to be in June 2005 will be officially unveiled.

November 11, 2005 mascot unveiled

After a year and three months of long competition, the much-anticipated Beijing Olympic Games mascot will be the countdown to the Beijing Olympic Games in 1000 days - November 11 at 8:00 p.m., in the Workers' Stadium in Beijing formally announced to the public. The mascot has embodied the concept of organizing the Beijing Olympic Games and the Olympic spirit, with a strong Chinese characteristics, a wide range of representative of the original intellectual property rights and broad market development space and the crystallization of collective wisdom of the five major features.

November 12, 2005 mascot began to sell

Beijing Olympic Organizing Committee News and Publicity Department news, in order to cooperate with the release of the Beijing Olympic Games mascot, to meet the majority of consumers on the Olympic mascot licensed merchandise demand, the Beijing Organizing Committee will implement the mascot licensed merchandise temporary sales program, more than 500,000 pieces of the Olympic mascot series of licensed merchandise will be starting from November 12th. The licensed merchandise will be sold in licensed retail stores (points) across the country.

Organizing Committee of the Olympic Games market development department responsible for the 3rd in the press briefing held here, after the release of the Beijing Olympic Games mascot, the Beijing Organizing Committee of the Olympic Games on the same period of time, the mascot licensed merchandise launched a temporary sales program to meet the public's purchasing needs.

It is understood that the Beijing Olympic Games mascot will start from the 12th in the country across the Beijing Olympic Organizing Committee authorized licensed licensed merchandise retail stores sales. Mascot licensed merchandise categories are mainly toys, clothing, bags, stationery, precious metal medals, badges and other six categories of nearly 300 kinds. Both for children and youth consumer groups, the price of only 8 yuan a mascot highlighter, but also for high-end collectors, the value of more than 100,000 yuan of precious metal medals. The mascot toy is the biggest highlight of the launch of licensed goods.

The Beijing Organizing Committee for the Olympic Games, the head of the Department of Market Development, revealed that the layout of the sales network, the Beijing Organizing Committee for the Olympic Games plans to have approved the opening of 28 licensed merchandise retail stores on the basis of an increase of more than 160 temporary sales outlets, outlets covering nearly 30 provinces, autonomous regions and municipalities directly under the Central Government. The Beijing Organizing Committee of the Olympic Games on these temporary sales outlets have a unified store image requirements, and issued a temporary sales authorization certificate, authorized sales period of three months, all temporary sales outlets in the local business administration departments for the record, and in the Beijing Organizing Committee of the Olympic Games on the website of the public.

The mascot of the Olympic Games has five characteristics:

First, the mascot of the Beijing Olympic Games embodies the concept of organizing the Beijing Olympic Games as a "Green Olympics, Humanistic Olympics, and Scientific and Technological Olympics" as well as the Olympic spirit, and conveys the ideals and pursuits of peaceful development of the human society, harmonious coexistence of human beings and nature, and harmonious coexistence of human beings with one another. It conveys the ideals and pursuits of the peaceful development of human society, the harmony between human beings and nature, and the harmony between human beings.

Secondly, the mascot has strong Chinese characteristics. Mascot a lot of use of rich Chinese cultural elements, multi-faceted display of the diversity of Chinese culture, Fuwa and traditional Chinese culture combined seamlessly, five Fuwa five colors are exactly the five elements of China - gold, wood, water, fire and earth, a lifetime of two instruments, two instruments have four elephants, four elephants have eight trigrams, gossip, gossip and all things, the unity of the five Fuwa is just a symbol of the great unity of the world's people. The unity of the world's people.

Third, the mascot has a broad representation.

Fourth, the mascot has original intellectual property rights and broad market development space.

Fifth, the Beijing Olympic Games mascot is the crystallization of collective wisdom, permeated with all aspects of wisdom and labor, especially the creation of the revised team members played an important role, many domestic famous literary and artistic people have participated in the discussion, participate in the revision, put forward the views.

Beijing Olympic Games mascot collection attracted many designers around the world

Beijing 2008 Olympic Games mascot collection work from August 5 last year, to December 1 end. The Beijing Organizing Committee for the Olympic Games received 662 valid entries. Among them, 611 works in mainland China, accounting for 92.3% of the total; 12 works in Hong Kong, Macao and Taiwan, accounting for 1.8% of the total; 39 foreign works, accounting for 5.9% of the total.

Among the works collected, there are images of the giant panda, the Monkey King, the Tibetan antelope and the elk, which are very familiar to the public, as well as many new shapes with distinctive expressiveness and unique styles. The vast majority of the works not only expressed the Chinese characteristics, but also absorbed the Olympic Games mascot creation concept.

The competition attracted great creative enthusiasm from Chinese designers. Mainland China, except for Guizhou Province and the Tibet Autonomous Region, has design organizations and personnel to participate in the competition. Overseas Chinese and Chinese students also sent their works.

Many foreign designers have also paid great attention to this event. Europe and the United States design countries such as the United Kingdom, the United States, Canada and other countries, as well as Asia's South Korea, Japan, Singapore, India and other countries designers have also sent works.

The mascot collection activities have been widely publicized. Mascot collection activities office **** received more than 3,000 pieces of letters and amateur design proposals, as well as up to thousands of telephone inquiries. Many provinces, municipalities and autonomous regions also set off a mascot collection boom, many Chinese and foreign netizens are spontaneous Beijing Olympic Games mascot online recommendation and evaluation.

The mascot has gathered the efforts of many artists

The Beijing Olympic Games mascot program has gathered the efforts of countless artists and representatives from all walks of life, and is the crystallization of collective wisdom.

On December 15, 2004, in the 16th floor conference room of the Beijing Organizing Committee for the Olympic Games, Chen Yifei, Zheng Yuanjie and 24 other experts and scholars with outstanding achievements in the field of art and culture made an artistic selection of 662 valid entries for the mascot.

On December 17th, the Recommendation and Selection Committee, composed of 10 Chinese and foreign experts, including renowned artists Jin Shangyi and Chang Shana, reviewed and commented on the 56 works that entered the recommendation and selection stage. Panda, tiger, dragon, the Monkey King, rattle drums, and A Fu 6 works were designated as the Beijing Olympic Games mascot to modify the direction.

According to the opinion of the Recommendation and Selection Committee, the Beijing Organizing Committee for the Olympic Games set up a mascot modification and creation team consisting of Han Meilin, a master of arts and crafts, as the leader, and nine domestic design, animation and cartoon professionals. Starting from late December, the Beijing Organizing Committee of the Olympic Games held a number of special meetings to study and put forward modifications. The Executive Committee of the Beijing Organizing Committee of the Olympic Games held two special meetings to consider the design of the mascot, and many artists participated in the creation and modification of the mascot. On the basis of brainstorming, Han Meilin, the head of the revision team, finally completed the design of the mascot program.

In order to further understand the "Chinese baby" image of the creation of the right idea, in the process of modification and creation, the Beijing Organizing Committee for the Olympic Games held several mascot evaluation work conference, invited representatives from all walks of life on the mascot candidate works for evaluation. Whether it is Huang Miaozi, Ding Cong and other respected 80-year-old famous artists, or some recent years active in the field of art and design of young elites have gone to the scene, on the creation of the mascot to put forward constructive comments. The designers of the Athens and Sydney Olympic mascots also made suggestions for the design of the Beijing Olympic mascot.

In addition, the Beijing Organizing Committee of the Olympic Games also solicited the opinions of elementary school students and kindergarteners by means of questionnaires. The mascot is loved by many children, the Beijing Organizing Committee of the Olympic Games interviewed and tested 49 third-grade students of an elementary school and 22 middle and older children of a kindergarten in Beijing by means of a questionnaire survey. The survey showed that the mascot candidate "China Fuwa" has a strong recognition among children, and the children think this image is very cute. The vast majority of the delegates to the mascot candidate program to be affirmed that the group of works of creative novelty, ingenious conception, vivid modeling, distinctive, with a strong Chinese cultural flavor; in the creativity and modeling is more complete, reflecting the Chinese style, ethnicity, modernity, reflecting the harmony between man and nature.

On April 21, the Beijing Olympic Games mascot selection committee held another meeting to listen to and discuss the mascot modification. The committee considered that the image of "China Fuwa" is rich in concept, far-reaching meaning and complete design, and unanimously agreed to submit the revised candidate program to the Beijing Organizing Committee for the Olympic Games Executive Committee for consideration.

Han Meilin became a key figure in the revision and creation of the mascot

On March 11, 2005, the mascot revision team, headed by the famous artist Han Meilin and consisting of nine experts in arts and crafts, three-dimensional animation design, and toy production, drove to Yanqi Resort in Huairou, a remote suburb of Beijing, where it carried out two weeks of closed revision and creation. The mascot is a mascot of the world.

During the revision process, the experts felt that the creation of a single image as the basic point of the idea is difficult to carry more than 5,000 years of brilliant history of Chinese culture, as well as the world's attention of the Beijing Olympic Games theme.

Han Meilin introduced, the group of experts carried out a lot of research, verification, modification and painstaking re-creation work. On the one hand, the panda, the monkey, the dragon, the tiger, the rattle and the combination of images as the basic creative direction, to further explore the creative space of the above images. On the other hand, we are also looking for a new way to break the limitations of the old Olympic mascot design and explore the combination of Chinese culture and Olympic spirit.

Han Meilin said: It is here, reflecting the harmony between man and nature of China's "five elements" of ancient philosophical thinking, and the modern Olympic Games five-ringed features of the combination of the "China Fuwa" idea emerged. Han Meilin and other experts from the Chinese printmaking, national costumes, ancient ornaments to find inspiration and inspiration, after a few days and nights of creative modification, "Fuwa" works gradually clear.

On March 28th, Liu Qi, Chairman of the Beijing Organizing Committee for the Olympic Games (BOCOG), and other BOCOG leaders and experts examined a number of programs for the Beijing Olympic Games mascot, and the direction of the creation of the "Chinese Fuwa" was affirmed, and it stood out from the seven groups of modifications to the program*** counting 108 pieces of work. Beijing Olympic Organizing Committee leaders and art experts at home and abroad that this idea is very creative, lovely image, has been close to the ideal image of the Beijing Olympic Games mascot.

From March 29 to June 9, the revision and creation of the Beijing Olympic Games mascot entered the main stage. The workplace was moved to Han Meilin's studio in Tongzhou, an eastern suburb of Beijing. It was here that the specific refinement of the work was perfected step by step. During the period of centralized closed creation, the revision team carried out arduous artistic exploration, the team leader, Comrade Han Meilin, insisted on working with illness, was hospitalized twice, and immediately returned to the place of creation after emergency treatment to continue to work day and night, showing a high degree of patriotic zeal and selfless dedication.

On April 29, the 53rd Executive Committee, the Beijing Organizing Committee of the Olympic Games, the executive committee of the mascot revised program for the finalization, that the "Chinese children" (the sacred fire, panda, fish, Tibetan antelope, dragon) concept has Chinese characteristics, the selection of a group of representative images of Chinese culture as the Beijing Olympic Games mascot can meet the expectations of all walks of life on the mascot. Considering the differences in the understanding of the image of the dragon in different countries, the Executive Committee suggested to use the image of the bird instead.

During the first of May, Han Meilin, based on the modifications proposed by all sectors, made further modifications and improvements to the "China Baby" program, and proposed a modified program to replace the "dragon" with the kite "Beijing Swallow" modeling. In terms of presentation method, combining the brush strokes of the Olympic bid emblem and the feeling of the Chinese seal of the Olympic emblem, boldly adopting the hand-painting technique of traditional Chinese ink painting, the five dolls were re-sketched, highlighting the mascot's lively character traits, and there was a significant breakthrough in the artistic expression of the overall image. So far, the basic image of the Beijing Olympic Games mascot positioning is basically complete.

On June 9, the 54th Executive Committee of the Beijing Organizing Committee unanimously approved the revised mascot program, and on August 18, the mascot design passed the review of the International Olympic Committee. After that, the mascot of the Beijing Olympic Games has completed the domestic and international intellectual property registration and protection work.

IOC President Rogge said the mascot touched his heart

Beijing Olympic Games mascot consists of five "Fuwa": "Fuwa Huanhuan" to the Olympic flame as the prototype, representing the passion." Fuwa Jingjing" prototype is a panda, from the forest, on behalf of joy." Fuwa Beibei" is a fish child, from the rivers, lakes and seas, representing prosperity." The prototype of "Fufuwa Yingying" is the Tibetan antelope, which comes from the grassland and earth, representing health." The prototype of "Fuwa Nini" is Jingyan, from the sky, representing luck.

Liu Qi, Chairman of the Beijing Organizing Committee for the Olympic Games, said, "The Beijing Olympic Games mascot is another special gift from China to the world and the Olympic Movement. It corresponds to the Beijing Olympic Games emblem and slogan, *** with the expression of the Chinese people's desire for peace, friendship, progress and harmony in the world, conveying the "Beijing welcomes you" voice. Beijing Olympic Games mascot has a strong Chinese characteristics, showing the cultural characteristics of China's multi-ethnic family, contains the Chinese people's understanding of the harmony between man and nature, the interdependence of all things in heaven and earth, the basic idea of harmonious operation."

IOC President Rogge in addition to the Beijing Olympic Games emblem love, the lovely Beijing Olympic Games mascot is also heartfelt praise, he personally wrote a letter of congratulations, said: "Fuwa is after the Beijing Organizing Committee of the Olympic Games carefully selected, on behalf of the whole of China's a great little family, they bring friendship to children in all corners of the world." Rogge said, "I love each and every one of the Fuwa characters and their story of bringing the traditional blessings of China to the world. Beijing's choice touched my heart, and I am sure Fuwa will touch the hearts of the world as well."

11, in the Beijing Olympic Games will be another important historical moment, the five mascot dolls form a cheerful and happy little team, to bring passion and joy, health and wisdom, good luck and prosperity to the world, a generous invitation to the world *** gathered in Beijing, celebrating the feast of mankind, the interpretation of China bless the world's beautiful story.

There are reasons behind why some popular programs were not selected

The original 662 pieces of work were not selected in the end, including the Monkey King, the Chinese dragon, the phoenix, the afro, the tiger, the rabbit, the rattle drum and other in the process of collection, by many people and netizens favorite programs were not selected, the reasons for which are complex.

Beijing Olympic Organizing Committee responsible for mascot collection, selection and other work of an expert on this analysis. He said that some are in the Olympic Games that have been held, the image used. Although the same by many Chinese people like, but the lack of novelty, and had to lose. Typical of this category is the shape of the tiger. Of the 662 entries, there were several options for the tiger as a prototype alone, but because the tiger was used as the mascot at the Seoul Olympics, it was not appropriate to choose a tiger for the Beijing Olympics mascot.

The Monkey King was a favorite of many Chinese and foreigners, and there were many competing mascots for the Beijing Olympics based on this character. But ultimately led to the Monkey King's "lost" the main reason for two points, one of which is precisely "lost" in the visibility is too high. Because the Monkey King in China and even Japan, Vietnam and many other Asian countries and regions have a fairly high visibility, its extension of the product development is also quite common, in the protection of intellectual property rights will encounter considerable difficulties. When the Beijing Organizing Committee for the Olympic Games and the relevant departments conducted a survey on intellectual property registration, they found that the brand registration of "The Monkey King" involved almost all fields, and the space for re-development was very narrow, which was not conducive to the protection of intellectual property rights of the mascot and the development of the market. The second is that the "Monkey King" is an image of a literary work that is almost a household name in China, and its story is known to almost everyone. Developing it into the mascot of the Olympic Games will not be conducive to the definition of its connotation and extension of the development of the story, and the story will be difficult to have a new idea.

The third category of popular programs that fell out of favor, due to the ambiguity of this type of image in the understanding of the outside world, and had to give up. One of the most typical is the image of the Chinese dragon, the dragon is the most important image of the Chinese totem, but because the dragon has a different understanding around the world, so as the mascot of the Olympic Games, also had to bear the pain. Similarly, the magpie, although loved by many Asians, in some countries the understanding is completely opposite.

In addition, there are some popular programs, although the idea is good, but also quite innovative, but in the extended development of design, difficult to combine with the Olympic Games with the characteristics of the sport, and had to give up. For example, once a lot of experts look favorably on the drum, its single-legged image in the depth of the design, can not be equestrian, track and field, fans and other sports supporting the design. Eventually this program also regret leaving the field.

First of all, in terms of design thinking, the first time to combine animals and people perfectly. China Fuwa for the first time the people themselves and animals combined, emphasizing the concept of humanistic Olympics, highlighting the people-oriented.

Secondly, it is the first time that the elements of the Olympic Games are directly integrated into the mascot in the design concept. Because every Olympic mascot to show the Olympic spirit, and we directly refer to the Olympic elements, such as fire baby, from the Olympic flame.

The third breakthrough is in the mascot design application, highlighting the extension of the use of personalization. The mascot consists of two parts, headdress and body, is a complete image, but the headdress part can be taken down, separate development and production. Every adult and every child can put their favorite "hat" on their head and dress up as a mascot. This kind of application is not in the past, people and mascot interaction has increased.

Finally, Beijing is the first time in the history of the Olympic Games, the mascot into five, is the most. This is because Chinese culture is so profound and has so much to express.

The Beijing Olympic mascot has been unveiled, and it consists of five anthropomorphic dolls collectively known as the "Fuwa", called "Beibei", "Jingjing", "Huanhuan" and "Huanhuan", "Huanhuan", "Yingying", "Nini". 5 characters pronounced harmonically as "Beijing welcomes you". Their shape incorporates fish, pandas, Tibetan antelopes, swallows and the Olympic flame, and the color corresponds to the five Olympic rings one by one, with strong visibility and affinity. Particularly striking is that it is also closely integrated with China's traditional culture, so quite Chinese characteristics.

The five rings of the Olympic Games are connected by five different colored rings, representing five continents: Europe (sky blue), Australia (grass green), America (red), Asia (yellow), Africa (black). The five different colored rings are tightly connected, symbolizing the friendship and unity between athletes and people around the world.

Amazingly, the five rings coincide with the Chinese doctrine of the five elements, which also come in five different colors. 2008 Olympic mascot, the Chinese philosophical ideas of gold, wood, water, fire, and earth, matched with the five rings of the Olympics, which is the most wonderful combination of the Olympic spirit and Chinese culture, and demonstrates to the world the glorious Chinese culture.

Fuwa Beibei is a fish child, from the rivers, lakes and seas, the five elements of water, on behalf of prosperity; Fuwa Jingjing, the panda as a prototype, from the forest, the five elements of wood, on behalf of joy; Fuwa Huanhuan to the Olympic flame as a prototype, the five elements of fire, on behalf of passion; Fuwa Ying Ying Tibetan antelope as a prototype, from the grasslands and the land, the five elements of the earth, on behalf of health; Fuwa Nini to the Beijing Swallow as a prototype, from the sky, the five elements of gold, on behalf of luck. Nini is from the sky, the five elements of which are gold, representing luck. Thus, the five elements of water, wood, fire, earth and gold are complete. Air, underwater, land, forests, grasslands, auspicious animals are anthropomorphized, emphasizing the human-centered, people and the natural world in harmony, which is not our traditional "unity of man and heaven" concept?

China's traditional doctrine of the five elements, is an ancient thinker with daily life in the common five substances to illustrate the origin of all things in the world and the unity of diversity, these five substances are wood, fire, earth, gold, water. During the Warring States period, the doctrine of "five elements" was quite popular, and the theory of "the five elements are mutually reinforcing" emerged. Phasic, meaning mutual promotion, such as "wood begets fire, fire begets earth, earth begets gold, gold begets water, water begets wood" and so on. Phase victory, that is, the mutual exclusion, such as "water over fire, fire over gold, gold over wood, wood over earth, earth over water" and so on. These views have a simple materialism and spontaneous dialectical factors, it which the reasonable factors have been preserved, the development of ancient Chinese astronomy, calendar, medicine, etc. played a role.

Influenced by the doctrine of the five elements, traditional cultures often applied the five elements to daily life and academic fields. There are many types of food crops, which are traditionally referred to as "grains". In fact, in ancient times, there was a reference to the five grains, "Mengzi - Teng Wengong," said the note: "five grains, said rice, millet, millet, wheat, beans and peas." The "five poisons", as they are called in folklore, refer to five poisonous animals: scorpions, snakes, centipedes, geckos and toads. Hardware refers to gold, silver, copper, iron and tin; five flavors refer to sour, sweet, bitter, spicy and salty; five non-vegetarian refers to leek, scallion, garlic, rue and caraway; and five spices refer to fennel, pepper, star anise, cinnamon and cloves. Wuyue is the general name of China's five famous mountains, namely, Mount Tai in the East, Mount Heng in the South, Mount Hua in the West, Mount Everest in the North, Mount Song in the Middle. In ancient times, the "Five Classics" were five Confucian classics, namely, Poetry, Book, Rites, Yi, and Spring and Autumn.

In musicology, there are "five tones" or "five sounds", referring to the five tones of the Chinese five-tone scale in the Gong, Shang, Horn, Levitation, Feather five levels. Five tones is also a term of phonetics, that is, according to the pronunciation parts of the vowel is divided into five categories: lip, tongue, teeth, dental, and laryngeal tones. Those who can't pronounce these sounds are called "pentatonic".

In Chinese medicine, the doctrine of yin and yang is its theoretical basis. The concept of the five elements, as early as the Spring and Autumn and Warring States period, has been used in the motherland medicine, that the liver is wood, the heart is fire, the spleen is earth, the lungs are gold, the kidneys are water, and with the theory of phases to explain the relationship between the internal organs of the mutual nourishment and mutual constraints. If the liver can restrain the spleen, it is called wood and earth; the spleen can nourish the lungs, which is called earth and gold. In pathology, if liver disease offends the spleen, the treatment of suppressing the liver and supporting the spleen is called "suppressing the wood and supporting the earth"; when the kidney is weak and the liver is weak, the treatment of tonifying the kidney and nourishing the liver is called "nourishing the water and containing the wood". This is a saying that continues to this day and guides clinical practice.

What is national is global, and with the group of five Fuwa, we have demonstrated to the world the charm of traditional Chinese culture and conveyed the message of unity, peace and friendship.