? What is the big secret of enrollment strategy?

Enrollment is an important part of school development, which requires us to start from many aspects and constantly innovate and optimize. This paper will reveal the enrollment strategy for everyone and help the principal to carry out the enrollment work better.

High referral rate

The power of word of mouth is enormous, especially in the field of education. The recommendation rate of our school is as high as 60%! This is due to our excellent educational services, professional teachers and excellent customer service. In order to further improve the recommendation rate, we can plan some group preferential activities for parents to share with friends.

Multiple publicity strategies

Let more people know about your school is the key. In addition to traditional leaflets and advertisements, we can also use audition classes to attract potential students. In addition, with the help of WeChat applets, such as "Little Art Fighting Class", group fighting activities can be easily carried out, and preferential courses can be directly pushed to parents' WeChat group, so that parents can actively promote the school.

Best campus location

A good location can bring more potential students. When choosing, factors such as grade, the number of people in surrounding communities and parents' preferences should be comprehensively considered to ensure that the site selection matches the school positioning.

Reasonable course pricing

Price is a factor that parents are very concerned about. Principals need to study the market carefully, understand the charges of other schools, and work out reasonable and competitive prices.