What are the expression methods of illustration design? (Four kinds of illustration design expression method analysis)

Illustration is a form of art, as an important form of visual communication in modern design, with its intuitive image, real sense of life and beauty of the infectious force in modern design occupies a specific position. It is now widely used in many fields of modern design, involving cultural activities, social public **** undertakings, commercial activities, movie culture and so on.

In fact, illustration has always played a very important role in packaging design. A personalized illustration is used in packaging design. This packaging design accomplishes half of the personality building. About illustration we all know what the specific meaning is, but I think we may not know much about illustration design what are the methods of expression, right? Next let us analyze several illustration expression methods:

One: printmaking expression.

The expression of printmaking design mostly pursues nature and original style. Therefore, its expression is mainly to use the design sense of printmaking to express the brand culture, so that the product returns to nature, away from pollution, and advocate the concept of green food.

Two: sketching expression.

Sketch performance using fashion graffiti, beautiful lines, light colors, in the design process, to clarify the product positioning, according to the product attributes of the design illustration style.

Three: the expression of brushstrokes.

The use of brushstroke painting:Imaginative brushstroke painting, showing a strong sense of art, at a glance it can be seen that this is a cultural, connotation-rich products, brushstroke painting pay attention to the meticulous, delicate, artisanal spirit, which can show the quality of the product sense.

Four: Sketch expression.

Sketch performance using realistic sketch performance method: the picture is rigorous, may lack a little impact, but the harmony of the picture and the sense of design will not be too little, more casual and a performance method. But to break through this sense of ease, so that the picture is more visual tension, then in the creative process, you can go to do conceptual creation, do some exaggerated performance methods.

In short, illustration design packaging not only sells the product itself, but also emphasizes the visual and content information of the product, the brand culture and product production company's entrepreneurial spirit and brand soul has unparalleled casting power. So everyone in the illustration design will be able to choose different methods of expression to show different products ~ Finally, want to learn illustration design, on, recommended to learn: PS + SAI-Summer Fun Illustration Drawing ~