What are the benefits of applets?

There are many benefits that small programs can bring to enterprises. Here are some simple ones for you:

First, help enterprises get huge traffic.

Small programs can help enterprises get huge traffic. Because the applet has rich marketing plug-ins and can be forwarded and shared with one click. Under this premise, enterprises can launch activities such as group buying, bargaining and sharing red envelopes. These activities can often stimulate customers to forward and share, thus bringing a lot of traffic to enterprises.

Take group buying activities as an example. When customers see the goods they like, they only need to invite two friends to buy them together, and they can buy them at half price. This is, this customer often invites his friends to buy together very actively. Customers invite friends to buy together, which often produces fission effect and brings huge flow to enterprises.

Second, help enterprises reduce promotion costs.

Small programs can help enterprises reduce promotion costs. First, because most of the marketing plug-ins in small programs can be used for free. Enterprises using these free marketing plug-ins for promotion can naturally greatly reduce their promotion costs.

Second, because small programs are developed by enterprises and businesses themselves, the platforms developed by themselves will naturally not draw high commissions like some third-party platforms. Without the high commission, the promotion cost can naturally be greatly reduced.

Third, help enterprises retain customers.

Applets can help companies retain customers. First, because the membership card voucher system is embedded in the applet. Under this premise, enterprises can guide customers: scan the code of small programs-join members-and get coupons after consumption. This can often attract a large number of customers to join the membership and then retain these customers.

Second, because after the applet is used once, it will enter the "used applet" decomposition table. Under this premise, enterprises can guide customers to make payments through applets, and then your applets will be displayed in the list of "used applets" on customer WeChat, which is equivalent to leaving customers behind.