The main difference between marketers and salespeople

Difference 1, different job responsibilities

Marketing personnel is the most important focus on planning, to be the mind and interpersonal relationships, etc.;

Sales personnel is to create, communicate and deliver value to customers, and management of customer relationships in order to make the organization and its stakeholder (stakeholder) benefit. Simply put, it is the process of presenting the benefits offered by a product to meet the specific needs of the customer.

Difference 2, different job content

Marketers include both operations and sales; marketers include all sales activities from the simplest to the most complex.

Salespeople are those who sell directly, including: general managers, business managers, marketing managers, regional managers, business representatives and so on.

Expanded:

How salespeople have evolved:

As a discipline, marketing began in the first half of the 20th century, when it was primarily taught in courses related to distribution (especially wholesale and retail). But at the time, economics was caught up in the academic impulse to pursue pure theory, and people ignored this emerging discipline that was so closely related to the normal functioning of the economy.

The supply-and-demand curve only showed the price level at equilibrium, but failed to explain the price chain from producer through wholesaler to retailer. Early marketing scholars therefore filled a gap in economists' research.

Baidu Encyclopedia - Marketer

Baidu Encyclopedia - Salesperson