How to improve "personalized service" to customers? What efforts should be made?

This question is too broad. I don't know what industry you are engaged in, so I can't give you a targeted answer, but I can encourage you with something broad.

1. Know your customers. Only by fully understanding the characteristics of customers can we prepare different personalized solutions for different customers, thus achieving miraculous results.

2. Know the product. Fully understand your own products, see what different combinations or collocation forms products can have, or different display methods, and strive to be personalized. This personalization includes two aspects, on the one hand, it is personalized for the * * * nature of this product. On the other hand, it is to make personalized changes for similar products of other companies.

3. Know yourself. Look at yourself carefully, see how you are different from other salespeople, take out your own advantages, enlarge them, and make yourself the most individual among all salespeople. For example, if you are a big shot in Northeast China, you might as well show your warm and generous side to your customers. If you are a small jasper, you might as well show your gentle and lovely side to your customers first. In short, it must be different, which is also an important aspect of personalized service.