What are the innovations of zara's business model influenced by the Internet environment?

Ara brand can be said to be an alternative in fashion clothing industry, which has created a FastFashion model among traditional top fashion brands and mass clothing. Zara brand has too many auras on its head, but it is by no means a false name. The beautiful financial figures behind it are the best annotations. In the traditional top clothing brands and popular clothing, it created the FastFashion model. With FastFashion becoming the mainstream format of the fashion industry, the Zara brand is also highly respected. Some people call it "the Dell computer of fashion", while others call it "the swatch watch of fashion". Zara, as a company leading the future trend, has become the benchmark of fashion industry.

Zara not only has a business innovation model, but also changes through technological innovation, and it is an innovation for the whole industry. Through this innovation, it influences customers and provides what customers need. Zara opened 340 new stores around the world in one year, which shows that Zara has shown great foresight. Zara pursues to meet the needs of many customers, and never naturally thinks that the industry-wide standard is the most correct standard. Zara's success lies in its business model: agile and fast.