How to design the decoration of optical shop

The eyes are the windows to the soul. It is also very happy to have a pair of bright eyes, but now people are very busy, so they will want to protect their eyes and go to the optical shop to get an eye for themselves. In order to have a good impression on customers, we must understand the decoration of optical shops. So, how to design the decoration of the optical shop? Is a very important question. Let me introduce the knowledge about the decoration of optical shops to my friends.

First, how to design the decoration of the optical shop?

1, the decoration consumption trend of optical shops is constantly changing. If the glasses sold in the optical shop are changed several times, but the decoration style has not changed, it will inevitably bring fatigue to consumers. Therefore, eye shops can be mainly shops. Selling toys is the theme, and the layout structure of optical shops is adjusted from time to time. This should also go back to the first point, and change the theme of the optical shop according to the types of popular glasses, so as to emphasize its important position in the shop and bring strong image influence to consumers.

2. Signature font selection and font color selection. Fonts can be dolls, colors are not necessarily colors, but words and colors. Other fonts and colors must match the background hue of the door. Try to design fashion trends and make your door a vivid symbol.

3. Pre-research before the preparation, first of all, we must have a clear positioning of the store, that is, what store to open, what is the business philosophy and style, and then use marketing knowledge to consider environmental factors and market conditions, according to the characteristics of the store, consumer psychology and competitors. , make your own store image and positioning more accurate, and design your own store image accordingly.

4. After the design style decides to open a store, the next step is to follow the consistency of design, which is more conducive to the establishment of brand image. Of course, the design of the store should also consider the surrounding environment. The design of the shape is not unconventional, it must have its own style. You should also change the design style in different locations and different places.

Second, the store decoration matters needing attention

1, customer orientation For stores, the most important thing is to make buyers feel at home, create a good shopping environment and atmosphere, and let consumers experience the fun of shopping. Of course, they are more willing to spend money, and because everyone has different preferences, the design will be different. It is recommended to pay attention to the overall situation.

2. Store decoration should pay attention to logo design. When we walk into the store, we first recognize it from the signboard, so a newly designed brand can achieve remarkable results and leave a deep impression on consumers, which is in the eyes of many consumers. In this case, the design of the signboard largely determines the level of goods in the store.

3. Choosing some common upright shapes can attract more consumers' attention. Secondly, according to the information on the signboard, it is suggested to use wood or iron to make a door-like style with fragrant flowers, or to make figures. Signboard design should be consistent with the interior design of the store, and whether the color is warm or cold, it should be coordinated with the overall style of the optical shop.

Shop decoration is not so simple, we must understand it clearly, and it can also make the interior decoration environment better.