Traditional Culture Encyclopedia - Traditional culture - Give examples to illustrate the advantages and disadvantages of TV media?
Give examples to illustrate the advantages and disadvantages of TV media?
1, information dissemination is timely.
2. The communication picture is intuitive and easy to understand, and the image is vivid.
3. The communication coverage is wide, and the audience is not limited by the level of education.
4. Strong interactivity, and the audience can participate in the program.
The shortcomings of TV media are linear propagation, fleeting and poor preservation.
Television media refers to the media or platform that uses television as a propaganda carrier to spread information. Television media is a kind of media classification. Television media, print media, broadcast media, network media, outdoor media and mobile phone media are called the six major media.
The trigger of TV advertisement
In developed countries and regions, television has become popular, and watching TV programs has become an important part of people's cultural life. Paying attention to the use of various expressions in TV advertisements will make the advertising content interesting, enhance the audience's interest in watching advertisements, and the ratings of advertisements are also relatively high. You can watch and listen to TV commercials.
When people don't pay attention to advertisements, their ears still hear the contents of advertisements. Advertisements occupy the whole TV screen and help people concentrate. Therefore, TV advertisements are easy to attract attention and have a strong advertising contact effect.
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