How to do e-commerce

In fact, you want to do a good job of e-commerce is not difficult, the difficult thing is how to run it well, so the right to do a good job of e-commerce, we need to choose the mode of development of the enterprise, in fact, you can also choose to take a number of micro-commerce mode, or e-commerce APP, etc., the specifics are as follows:

1, choose the mode suitable for the development of enterprises

For example, there are Taobao, Tmall, Jingdong, and other platforms. . This is the earliest e-commerce model, merchants stationed on the platform, you can sell things online. But it does not encourage new entrants to spend their energy on these platforms, because in their own will find that after opening a store, there is absolutely no one to consult and order.

Because the platform's dividend period has passed, the major segments have been giants, through sales, cost, etc. to control more than 90% of the traffic, new businesses want to get rankings, exposure, can only spend money to do promotion, so that the cost is very high again.

2, micro-commerce

In addition to Taobao, micro-commerce mode is through the form of web pages, displayed in WeChat. When the micro business, the main trading platform is micro-commerce. This kind of micro-commerce platform, the price of cheap features chicken ribs, feature-rich price is high. At present, the main problem is the need to find their own traffic, because most of them are the same, so it is more difficult to get users, the entrance is deeper.

3, e-commerce App

E-commerce mall type of App, the most feature-rich, the user's own free control of the operation, you can achieve a variety of business models, such as content e-commerce, distribution e-commerce, community e-commerce, shopping malls, takeout malls, the same city circle of life and so on.

In the past, the App development cost is high, so the e-commerce mall is mainly a large enterprise players, such as small red book, daily fresh, KFC and so on. However, with the development of development technology, the use of application park type of App production platform, they can quickly make a class of e-commerce App.

4, more to peer learning

Many stores are very well run, more to dig them to give their own inspiration, reference to what they do well. Don't come up to think that they have done very well, in fact, far worse. So go and look at your peers' products more often, such as their selling prices and store styles.

Notes:

1, do not have to be too critical of the platform's rules and other floating clouds, the platform's goal is to find a balance between consumer satisfaction and the platform to make money.

2, in the process of doing e-commerce, to recognize what their own shortcomings, face up to their own shortcomings, and clear to overcome the shortcomings of the necessary hardships, don't always hold their own shortcomings cry.