What are the materials commonly used in advertising? What are the materials commonly used in advertising? Real estate advertising commonly used materials small explanation of some of the terms you must master - building book folding posters leaflets DM direct mail newspaper advertising display boards enclosure packaging sales office packaging building book, that is, the abbreviation of the sales book. The content of the book is structured as follows: First, the project name + LOG (project logo) theme slogan or positioning language, the size of the project, planning (usually with the master plan of the project), including the total area of the property, the total floor area, the total number of buildings, a variety of architectural forms (such as multi-storey, high-rise, high-rise, Townhouse, independent villas, etc.), the total number of households, the number of total parking spaces, the main types of households and their areas, the green rate, floor area ratio, etc.; Third, the book is a good example of how to use the book as a tool for the sale of properties. Volume ratio, etc.; Third, the architectural style and its form (usually with the building facade rendering) to introduce the architectural style type and architectural features three, community garden and landscape introduction (usually with the garden rendering or landscape map) four, house type introduction (usually with the house type) five, supporting the introduction (usually with the content of the clubhouse map), including two aspects: clubhouse support and other living facilities 1, clubhouse is the internal community support. General clubhouse facilities are: swimming pools, gymnasiums, tennis courts, billiard room, table tennis room, chess and cards room, library, etc., for the owners of the community to provide entertainment, leisure, fitness facilities. 2, other living facilities such as: laundry, supermarkets, food markets, banks, post offices, kindergartens, elementary school and so on. Provide the basic living needs for the owners of the community. Sixth, the location of the lot, transportation (usually with a map of the location) and some books will be the location of this part (more important) at the beginning of the second part of the book. Seven, the introduction of property management (usually with property management scenario pictures) eight, the introduction of intelligent facilities (usually with related pictures), such as: anti-theft intelligent system, patrol intelligent system, management intelligent system (parking, IC smart card, etc.), broadband Internet system nine, the delivery of the building decoration standards ten, the back cover (developers, architectural design units, construction units, environmental design units, agents, advertising design companies, etc., sales) (Address, sales phone number, etc.) Folding is the concentration of the book. The content of the book is detailed and comprehensive, while the folding page is concise. Building book more ink rendering, emotional appeal, the folding page is simple and simple three spring flowers. While the book has more than 50 to 60 pages (PAGE, for short), the folding page has more than 10 P. Posters are closer in impression to the paintings put up by the manufacturers. Many movie theaters still use posters as a way to promote their films. A year or two ago, posters were one-sided, and the other side was used for posting. But nowadays, posters in the real estate sector have gradually shifted to having content on both sides. (In this way, the posting function is lost.) Nowadays, posters are usually divided into two sides. Front side: The image of the property is the main focus. I like to take the creative picture as the main, with "project name + theme slogan"; but now many advertising agencies do posters, the front is a large effect picture of the property as the main picture, obviously, this lack of infectious force. Reverse side: detailed introduction of the property, including scale, planning, architecture, house type, supporting facilities, clubhouse, property management, decoration facilities, etc.. The copy of the poster is also required to be brief and concise, and of course, should be appropriately endowed with literary style. Case in point: the promotional poster of Yazhen Advertising. This poster is well done, the front side is very attention-grabbing, the reverse side is very detailed, to achieve the effect of publicizing the company. Good experience. The leaflet is a poster with a reduced layout, and the DM direct mail is similar to the folded form of "Century Village", but the DM direct mail will be designed in an envelope, which will be delivered directly from the post office (of course, it is a targeted selection of the customers to be delivered, and where do the customer information and addresses come from? It's almost a secret, I'm not sure. Anyway, marketing agencies have their own ways of "stealing" customer information.) Like the folders, the direct mailers also include details of the project, so that the readers can have a better understanding of the project. Newspaper advertisement is also known as newspaper advertisement or newspaper advertisement. It is the main media used by developers to promote their properties. Newspaper advertising is difficult to do and can be said to be a true demonstration of kung fu. Some newspaper advertisements are shoddy and the information is so confusing that people don't know where to place their eyes; while some newspaper advertisements are quite creative and strategic, with clean and sharp images and copy that captures people's hearts and minds. ...... Advertising materials have what ah advertising materials are common mainly posters, leaflets, brochures, easy to pull the treasure, X display racks, DM Xuan floating single, business cards, folding pages, banners, KT boards, car stickers and so on, the sunshine printing network printing platform can do, you can go to learn about it. What are the steps in the operation of advertising materials output image design and production is the first job is output, in this process, the output image must be merged with all the layers (layer), generally need to be saved in .tif or .jpg format, if the image is produced on the Apple computer, there must be a suffix. For the size of the image, basically keep at 100DPI up and down to achieve the output accuracy, if the image to be output is very large, the number of points is not appropriate to reduce the size of the image to ensure that the size of the image in the 40M or more. This process has a few points to note: First of all, airbrush is different from printing, airbrush colors than the printing of bright, good-looking much. Therefore, airbrush drawing must be set to RGB mode, rather than CMYK mode. Airbrush image of the picture is often very large, some imperfections in the print is not easy to detect sheltered large magnified output will become very obvious exaggeration, and this point can not be found through a small sample, so the production of airbrush image in the production of the finished must be enlarged to 100% to double-check once. For a lot of text picture, more careful proofreading. Because there is no ready-made color scale in the airbrush output, so we should rely on experience to grasp the color deviation, which is the purpose of playing a small sample. Cutting the screen output is complete, the machine will automatically cut the paper. For the size of the screen and the paper needs to be cut to a large difference in the amount to be cut neatly. When we cut the film, scissors should also be used along the marking line, because it will facilitate the work of the film in the lamination of the film, and better guarantee the quality and success rate. Laminating "laminating" work is a "three person" project, it is very demanding on the cooperation of personnel, a successful laminating work is "feeding", "pulling", "pulling", "pulling", "pulling", "pulling", "pulling", "pulling", "pulling", "pulling", "pulling" and "pulling". A successful lamination work is "paper", "film" and "rock" the product of a high degree of coordination between the three. Specific operations are as follows: in the case of ensuring the appropriate width of the drawing, the length of the film should be appropriately lengthened a little (generally 500px). The first is to adjust the roller twist, to the hand feel completely no resistance until, slightly tight. Feed the membrane flat and spread to ensure that there is no side deviation in the process of membrane walking, and the membrane is not subject to extrusion-like. Then, pull up the membrane, in the membrane is about to the head, the roller will be stabilized, pull the membrane to ensure that the end of the flush. At this time, the film puller down to protect the film at the same time "into the paper" people can enter the picture (the picture of one end should be flush), to ensure that the picture spread, both sides and the film parallel, when ready to order, you can let the "rock" people slowly shaking, see no problem can be uniformly forward to the head! The process is not a problem. In this process, the feeder should carefully check the picture whether there is hair and other things, try to clear away. After the film is finished, it is into the "cutting" work. What materials are used in regular advertising? Hello: There are many categories of advertising materials, you can refer to 1. advertising boards acrylic board PVC foam board PS organic board KT board PP board Vantone board Hibiscus board double-color board 2. advertising light box ultra-thin light box blister light box crystal light box 3. advertising stickers BK paper engraved paper fluorescent paper window paper light box stickers gold and silver stickers 4 advertisement signage departmental card and table sign mahogany sign 5. advertising accessories advertising glue advertising screws Nylon tie advertising hanging shaft light box aluminum aluminum alloy slot angle stainless steel slot angle electronic ballast grommets and grommets 6 display equipment X display rack L display rack easy pull-up poster rack promotional desk hanging easel information rack Pop display rack net display rack water injection flagpole windproof injection of water treasure 7 airbrush consumables mesh cloth body stickers digital airbrush cloth one-sided see-through stickers outdoor airbrush ink light box sign cloth 8 **** consumables PP backing cold laminating film PP synthetic paper *** light film glossy photo paper gold and silver film water-based canvas oil-based canvas *** film indoor *** ink *** PVC material 9.reflective supplies reflective film crystal color grid accumulator film body anti-travel logo more product knowledge please click julong-ad/advertising materials professional forum: julong-ad/bbs/advertising promotion materials include which depends on what industry your advertisement is done. Real estate includes brochures, folders, posters, leaflets, DM direct mail, newspaper ads, display boards. Wall wrapping. These are the basic materials. There may be more if you are looking for details... For promotional activities. The materials include invitations, newsletters, building banners, road flags, posters... This enamel are all belong to the advertising material advertising materials are various kinds of materials? Outdoor advertising frame material series: steel, galvanized sheet, white iron, wire (aluminum) mesh, etc.; **** material series: PP adhesive backing film, PP synthetic paper, waterproof pp synthetic paper, high-gloss photographic paper, cold laminating film, double-sided adhesive, back spraying light film, transparent film, waterproof oil canvas, waterproof white canvas, white canvas, waterproof art cloth, waterproof pearl canvas, weak solvents, weak solvents, weak solvents, PP, weak solvents, high-gloss photographic paper, pvc backing, anti-UV cold laminating film, etc.; airbrush material series: airbrush cloth series, single-penetration stickers, body stickers, sunshade cloth, translucent color, etc.; engraving material series: Fron board, cloth gold and silver board, hibiscus board, plexiglass, acrylic board, plastic absorbing board, PS organic board, PVC foaming board, two-color board, engraving tape, etc.; advertising board series: various KT board, small gold and silver strips, large KT strips and corners, rotating light boxes, vertical light boxes, light boxes, and other light box materials. Light box, vertical light box, oval light box, etc.; display equipment series: Korean X display stand, aluminum circle X display stand, ordinary X display stand, desktop X display stand, easy to pull the treasure, pull the net display stand, quilted frame column, outdoor screen, portrait frame, promotional table, hanging scroll, tent, promotional chairs, etc.; sticker material series: instant stickers, outdoor stickers, Boeing soft film, reflective film, transfer paper, window paper, etc.: what are the advertising materials? Mainly divided into six categories 1 airbrush: airbrush cloth to do billboards car stickers to do bus advertising single hole through the back of the cab to do publicity.... .2 ****: adhesive pp cold laminating film photo paper pvc hard sheet kt board cold plate **** board paper panel .... .3Carving: acrylic sheet pvc foam board.... .4 blister: blister acrylic led light source transformer.... .5Display: display racks easy to pull the mesh display racks portrait racks.... .6 Banner: heat transfer printing machine printing and so on... Total **** about these categories... Thousands of goods... What are the advertising materials advertising materials are included in the classification of advertising light box advertising materials are: 1, cold laminating film (film on the surface of the drawing): ordinary cold laminating film, studio-level film, 3D cat's-eye film three-dimensional film, leather film, cloth film, cross-hatched film, frosted film, flash point film, star phantom film, etc., PVC material, the main role is to protect the picture. 2, PP film: high gloss, bright colors, high resolution of the image, high... Anti-aging and tensile strength performance is good, there are two kinds of matte and glossy; 3, photo paper: high gloss, bright colors, high image resolution, anti-aging performance is good, there are two kinds of matte and glossy; 4, the back of the spray light box film: high gloss, bright colors, high image resolution, after the light picture of the performance of the better, matte and glossy; 5, stickers: glossy, bright colors, high image resolution, the back of the self-believe Adhesive, easy to stick on, there are two kinds of matte and glossy 6, fully transparent film: good light transmission, suitable for projection film, composite map, transparent hanging banners, etc., there are two kinds of matte and glossy; 7, adhesive backing: including opaque backing, semi-transparent backing (single-transparent), fully transparent backing; there are two kinds of matte and glossy. Transparent adhesive backing with good light transmission, the back of the adhesive, easy to paste, suitable for glass window partition landscaping, etc. 8, a variety of light box cloth: light cloth, light cloth, double-sided spray painting light cloth, PET clip black double spray sheet, 1000D knife scraping outside the light outside the matte, 440G no mesh knife scraping inside the light, 600 flame-retardant inside the matte, mesh cloth, JC550 black backing, 520 inside the light outside the light. Advertising materials have what ah depends on your advertising is to do what industry. Real estate includes building books, folders, posters, publicity pages, DM direct mail, newspaper ads, display boards. Wall wrapping. These are the basic materials. If there are more details... For promotional activities. The materials include invitations, newsletters, building banners, flags, posters... These are all advertising materials if you are an annual client of the brand. It's not the same. And called differently to do billboards what materials Abstract: Advertising materials are the focus of attention in the production process of advertising, advertising play a vital role, especially billboards, so what? Advertising materials are the focus of attention in the production process of advertising, play a vital role in the placement of advertising, especially billboards, so what? In the production process of billboards, advertising materials are essential elements,? Outer light cloth,inner light cloth,outdoor light box sheet are the most commonly used advertising materials in China. Billboards, body advertising, murals, signs, scaffolding shade, inflatable billboards, window display graphics, banners and posters, stage backdrops, mobile graphic displays, wedding photography, posters and posters, indoor display boards, engineering and garden renderings, advertising display graphics, commercial and civil interiors, business file covers, digital photo albums, charts, banners, banners, adhesive-backed trademarks, art ****, antique paintings, window advertising and many other fields. Window advertising and many other areas are the application of advertising materials. Hebei advertising materials include: PP film: high gloss, bright colors, high image resolution, anti-aging and tensile strength performance is good, there are two kinds of matte and glossy; cold laminating film: PVC material, the main role is to protect the picture. Photo paper: high gloss, bright colors, high image resolution, good anti-aging performance, there are two kinds of matte and glossy; self-adhesive (adhesive backing): high gloss, bright colors, high image resolution, the back of the self-adhesive, easy to paste, there are two kinds of matte and glossy; back spray light box film: high gloss, bright colors, high image resolution, after the picture of the performance of the better light, there are two kinds of matte and glossy; full transparent film Transparent film: good transmittance, suitable for projection film, composite picture, transparent banner, etc., there are two kinds of matte and glossy. Transparent adhesive backing: good transmittance, the back of the adhesive, easy to paste, suitable for glass window partition beautification, etc., there are two kinds of matte and glossy; oil on canvas: the use of oil on canvas substrate, to support the high-precision reproduction of the original oil painting output, the image of the non-reflective light; silk fabric: high gloss, bright colors, high image resolution, the screen has a glossy silk fabric, no need to overfilm; Gold: the effect of the gold film, strong sense of texture, suitable for special personalized needs of the screen. Suitable for special personalized needs of the screen, without film; Silver Park: the effect of silver film, a strong sense of texture, suitable for special personalized needs of the screen, without film, etc. are the materials required. Is advertising people concerned about a focus of the problem, in the rapid development of the advertising industry today, this issue has received a wide range of people's attention. What are the materials commonly used in advertising?
Advertising materials commonly used mainly folding pages, banners, KT boards, posters, car stickers, leaflets, brochures, easy to pull up the treasure, X display racks, DM leaflets, business cards, outdoor large signs, bus body, DM leaflets, hanging flags, _ brace cord broken careful Portuguese marshy muscle careful thick woad window Mi magpie to take p>
1. indoor material characteristics: airbrush materials based on the characteristics of raw materials of the ink is divided into two major categories of indoor and outdoor Material;
1) most of the material surface coating with different components of the ink to form color differences in the effect of the photo painting; 2) bright colors, high output accuracy, the picture is delicate (ink does not contain glycerin molecules so the picture is fine); 3) poor sunlight resistance (pigment components do not contain anti-UV components, can not be a long time sunshine), generally need to be laminating (paint can be dissolved in water, so to be laminating); 4) the most common The most commonly used materials: PP adhesive backing, back spray film 5) mainly used indoors for a few days or weeks. Products. In the field of advertising, photo paper is being replaced by PP. 4) Customers do not specify the use of wood pulp photo paper, PP to replace the use of photo paper.
3. indoor materials PPPVC used in hanging flags and display racks
1) and wood pulp photo paper collectively referred to as photo paper customers do not specify the use of wood pulp photo paper, use PPPVC to replace the use of photo paper. 2) Rigid PVC can be used in the production of the pulling network display racks. 3) PPP PVC can be used in the production of the photo paper. 4) PPP is being replaced by PP. Indoor material fully transparent sheet application environment and photo paper similar to the application of hanging flags and display racks 1) and photo paper than the picture is transparent. 2) mounted bright film on glass doors and windows as transparent stained glass, mounted sub-film on glass doors and windows as frosted glass on the effect of the painting.
4. indoor material adhesive backing PPPVC used in direct posting, with the use of panels so as not to damage the surface
1) direct self-adhesive, indoor walls and the beautification of the building facade. 2) with the use of KD board or chevron so as not to damage the surface, one of the most commonly used indoor advertising materials.
5. inside the material light film used in the production of light boxes
1) after the light film must have adhesive backing, in order to paste directly on the acrylic board, or no adhesive backing with two pieces of acrylic clamped. 2) adhesive backing light film backing for a long time makes it difficult to remove from the acrylic, will destroy the acrylic aesthetic. 3) the light film by the light, and therefore do not take the piece of the splice to be taken into account beforehand the size. 4) the light film, the light film is a very important part of the light box. 5) the light film, the backing film is not a very important part of the light box.
Expanded information:
Materials and advertisements
An advertisement can be upload multiple materials, and the same material can be used by multiple different ads.
Scope of use
1. Wedding studio, home decoration, building decoration, design institute, planning institute, product design center, bridge construction, steam ultra-thin and beautiful: she is ultra-thin and ultra-lightweight, elegant and generous in appearance. Its thickness is generally less than 3CM, only the thickness of the ordinary light box nearly 1/10. thus she maximizes the space utilization, beautifies the environment, saves transportation costs, simplifies the installation procedures, and broadens the scope of application. Especially for the space use of demanding environments such as: elevators, public **** channel, shopping malls, supermarkets, subways, stations, etc., is the most ideal place for ultra-thin light boxes.
2. Exhibition halls, museums, libraries, gymnasiums, art galleries, exhibition halls, opera houses, universities, secondary schools, vocational schools, hospitals, banks, insurance, securities, decorative publicity projects.
3. Advertising and promotional works of conference centers, exhibition centers, licensing centers, municipal projects, department stores, supermarket chains, shopping plazas, jewelry monopolies, cosmetic chains, beverage trade, tobacco and alcohol trade,
fast food chains, drug chains, stationery centers, boutique centers, furniture centers, home appliance wholesaling, musical instruments monopolies, etc.
4. Municipal plane lighting system, plaza floor lamp project, park attractions introduction project, local lantern festival project, community bulletin board project, bus shelter project, bank self-service cash withdrawal project, telephone booth project, electric power emergency project, architectural display project, airport passageway project, subway train station exit project, and so on.
5._Frequent dropouts ⒈ ⒈ 韫荨⒉吞⑸阶⒉韫荨⑽鞑吞⒖Х裙荨⒌案馕鞅ナ鞅荨ladybird 伞ɡ_K-lounge, dance halls, sauna halls, beauty parlors, fitness rooms, health care centers and other wall painting landscaping projects.
6. Family beautification, used as night light, living lamp.
Reference link: advertising materials-
What types of posters are there? Types of posters, large and small combined may be dozens of hundreds of kinds, today I will not explain. I will pick a few more common types of posters to share with you! 1, commercial posters: refers to commercial advertising posters used to promote goods or commercial services, such as, posting ads, flyers, etc. belong to this category. 2, movie posters: refers to a form of posters launched before the release of the film to be used for the introduction or promotion of the film, more publicity to build momentum to attract more viewers and attract greater attention. 3, recruitment posters: refers to a form of posters released before the film to introduce or promote the movie, more publicity and momentum to attract more viewers and attract greater attention. Recruitment Poster: It refers to the recruiting behavior of the employing company, organization or individual in order to give their own career growth and get more benefits. The above three are the most common and commonly used types of posters, I hope to help you oh!