Traditional Culture Encyclopedia - Traditional culture - What are the latest marketing models?
What are the latest marketing models?
At present, the recognized marketing modes are divided into two main streams: \x0d\ marketing mode based on market segmentation and enterprise management system extension \x0d\ integrated marketing mode based on customer integration, which integrates all aspects of enterprise resources by establishing customer value core \x0d\ marketing mode is an enterprise-centered marketing system, and integrated marketing is a customer-centered marketing system. \x0d\ x0d \ Based on these two modes, many methods are derived around the specific marketing process: \x0d\ 1, experiential marketing (depending on the operation mode) \x0d\2, one-to-one marketing (mainly integrated marketing mode) \x0d\3, global localized marketing (belonging to marketing) 5. Chain (judging mode attribute according to running mode) \x0d\6. Brand marketing (judging the mode attribute according to the operation mode) \x0d\7. Deep marketing (mainly integrated marketing) \x0d\8. Network marketing (judging the mode attribute according to the operation mode) \x0d\9. Excitement marketing \ x0d \ 65444
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