What are the forms of mobile phone online advertising?

1. SMS marketing: SMS mass advertising, SMS lottery, SMS promotion, etc. , has been widely used in China.

2.wap website

3. Localized advertising: the development of localized website services (city portals, maps, etc.). ) should be an application opportunity;

4. Mobile video advertising: It is presented in the form of video, but it is still restricted by the speed of mobile network, the multimedia performance ability of mobile phone and the service rate of mobile data.

5. terminal embedding: there are four forms: text, picture, logo+ text and animation.

6. Discount coupon: publish discount information in combination with the discount information website.

7. Intermittent advertisements: advertisements inserted when downloading mobile movies and games.

8. Application advertising: By embedding the controls provided by advertisers in the mobile phone software, the fees are charged according to cpm, cpc and cpa. The mode is relatively mature, and foreign admob, domestic rice advertisement, cool fruit advertisement, Wei Yun, posture, messenger and wow bar are all relatively large platforms.