Promoting traditional culture needs to be improved.

Exploring the cultural connotation of traditional festivals is essentially a promotion of traditional culture and an important means to enhance cultural consciousness and self-confidence.

For traditional festivals, it is necessary to excavate and present cultural connotations such as natural culture, social history culture and individual life culture, build a complete traditional festival cultural system, and let the public have a clear and full understanding of their national festival culture, so as to have a deeper understanding of traditional culture and enhance national cultural consciousness and cultural self-confidence. For example, for the Double Ninth Festival, we can dig deep into the excellent traditional cultural connotations such as "morality" culture and "filial piety" culture behind the festival form, and carry forward its connotation spirit through various means such as national promotion, public opinion propaganda and folk communication. Chinese traditional festivals, such as Tomb-Sweeping Day, Dragon Boat Festival, Chinese Valentine's Day, Cold Food Festival, Laba, etc. Explore the cultural connotation of traditional festivals and establish a complete cultural system of traditional festivals.

At the same time, the construction of traditional festival ceremonies, including festival names, images, symbols, ceremony scenes and contents, ceremony methods and ceremony rules, is of great significance to the inheritance and development of traditional festival culture. And providing institutionalized guarantee is an indispensable part. Legalization of traditional festivals can provide conditions for the public to personally participate in festival ceremonies, explore individual life and cultural experience, and provide institutionalized guarantee for the construction of traditional festival cultural system.

Although a traditional festival is ordinary, the traditional culture it contains and carries is profound. Explore the cultural connotation of traditional festivals in order to carry forward traditional culture, enhance cultural self-confidence, realize cultural self-improvement and create great cultural development and prosperity.