Traditional Culture Encyclopedia - Traditional customs - What are the channels for purchasing cosmetics?
What are the channels for purchasing cosmetics?
For entrepreneurs, especially novices, it is undoubtedly a worry-free choice to choose the way of brand joining to run cosmetics stores.
As far as the purchase channel is concerned, it is ready-made, and the headquarters can supply it directly, eliminating the need to find links and worrying about quality and logistics. In addition, in terms of site selection, decoration, recruitment, training, sales, etc., the headquarters will also provide corresponding policies, help in place, fully support, and sit back and relax.
Second, independent management:
Hua Kai cosmetics store, if it is self-operated, then it needs to rely on its own strength to find the source of goods, and the purchase channels mainly include the following:
1. Manufacturer: Ordering directly with the manufacturer is the first choice for many qualified cosmetics manufacturers. The supply of goods is relatively stable and sufficient, with high reliability. And tangible, and the quality is guaranteed. In the case of a large order, the price is very advantageous.
2. Wholesale market: Wholesale market, compared with manufacturers, the purchase volume is not so much, compared with websites, the quality is more reliable, so it is a favorite purchase channel for small businesses and novices. According to Bian Xiao's visit, the well-known cosmetics wholesale markets are: Yiwu International Trade City, Linyi Small Commodity Market, Chengdu Lotus Pond, Guangzhou Xingfa Market, etc. For your reference.
3. Website: In recent years, purchasing goods through websites is also a popular and mainstream way, with a high proportion. But there is a disadvantage that the source of goods is invisible, which is a little risky, but it is also tricky. Bian Xiao will elaborate next time. According to Bian Xiao, the well-known domestic wholesale websites include Alibaba, domestic and foreign resource network, Shanghai cosmetics wholesale network, Meixiu cosmetics and so on.
4. Exhibition: In addition, it is a reliable channel to find the favorite brand to buy goods at the cosmetics exhibition held in previous years (commonly known as the US Expo), which is worth promoting.
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