What is the background of enterprise digital transformation?

From June 5438 to June 20201October, the famous scientific magazine Nature published a research paper, pointing out that the substances produced by human beings have exceeded the sum of all biomass on the earth, and this growth rate is still accelerating.

With the enrichment of material life, people's requirements for products and services provided by enterprises are constantly improving. In just a few decades, people's demand for products and services has grown from scratch, from existence to existence, from existence to existence, from existence to good, from good to excellent, and even many people have begun to turn their demand into novelty and personalization.

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With the acceleration of material growth, the growth rate of human population began to slow down, and it is expected to reach its peak 2 100 years ago, leading to the market changing from increment to stock. Faced with this new situation, enterprises can only be forced to choose transformation and seek new breakthroughs to meet the changing needs of users and the market.

2. The degree of digitization has deepened.

With the popularization and application of the new generation of information technology, the degree of social digitalization is deepening day by day, which gradually becomes the symbol of the times at present and even in the future, indicating the rapid development of human "second space".

According to the latest Statistical Report on Internet Development in China released by China Internet Network Information Center, by the end of 2002112, the number of netizens in China had reached103.2 billion, of which 99.7% surfed the Internet through mobile phones. In addition, the following information is available:

In 20021year, the number of online video users reached 975 million, an increase of 47.94 million compared with 2020;

In 20021year, the number of online payment users reached 904 million, an increase of 49.29 million compared with 2020;

In 20021year, the number of online shopping users reached 842 million, an increase of 59.68 million compared with 2020;

In 20021year, the number of online take-out users reached 544 million, an increase of 65438+25 million compared with 2020;

In 20021year, the number of online office users reached 469 million, an increase of 65438+23 million compared with 2020;

In 20021year, the number of online medical users reached 298 million, an increase of 83.08 million compared with 2020;

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3. The value of data is prominent.

As digitalization goes deep into the bottom of society, involving all aspects of human life and work, the total amount of data generated by it increases sharply, and the data itself has become an important element in building a modern information and digital society. According to the forecast of International Data Corporation (IDC), the amount of data generated in China is expected to reach 48.6ZB in 2025, accounting for 27.8% of the global total.

In the long-term practice, people find that data is not only an additional product produced by human activities, but also an important element to promote the development, optimization and change of human activities. This is mainly because there is a wealth of information behind the data. As long as data is converted into information, data can promote the growth and exchange of information and create data value.

IDC's China Business Intelligence Software Market Data Tracking Report for the First Half of 2002/KLOC-0 shows that with the growth of digitalization, the market of digitalization-related technologies and services is constantly improving. In the first half of 20021only, the business intelligence market in China reached US$ 320 million, and the growth rate increased from 20% in the previous two years to 30.4%.

BI- Parker data of business intelligence

From business intelligence, we can see the value of data in modern society, because business intelligence is a set of data technology solutions composed of data warehouse, query report, data analysis and data visualization. It can break the data island, use data warehouse to integrate data from different sources, standardize the data through ETL and data model, and then visually analyze the data through graphical means, transform the data into information and knowledge, and provide decision-making information support for business and management personnel.

4. Digital economy growth

Next-generation information technologies, such as Internet, Internet of Things, artificial intelligence, cloud computing, big data and blockchain, have triggered a new round of scientific and technological revolution, spreading digital construction to many fields and making the digital economy fully blossom. At the moment when the traditional economic growth is weak, it has assumed an important pillar of national economic growth.

At the same time, because of its own characteristics, the digital economy has built a novel, interconnected, online and cross-border digital space for the social crowd, endowed the traditional industrial economy with the second spring, spawned new economies in different fields, and proved the diversity of the digital economy.

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