What is the principle of hotel new media marketing? Adhere to the openness of the platform and protect the privacy of customers.

Hotel new media marketing refers to the activities of hotel marketing by using new media platforms such as Internet, mobile Internet and social media. In the hotel new media marketing, we should adhere to the following principles:

Openness of the platform: We should make full use of various new media platforms, including social media, video websites, blogs and forums. , used in marketing activities.

Protect customer privacy: When marketing new media, customers' privacy rights should be respected, and customers' personal information should not be used or disclosed to third parties without authorization.

Adhere to quality: to ensure the quality of marketing information, only publish valuable and accurate information, and avoid publishing false and untrue information.

Pay attention to user experience: Pay attention to user experience and try to make new media marketing channels convenient and fast.

Normative content: We should abide by various laws, regulations and industry norms to ensure that the marketing content is legal, healthy and civilized.