Traditional Culture Encyclopedia - Traditional customs - What is the development prospect of cultural and creative industries in China?
What is the development prospect of cultural and creative industries in China?
1. Cultural commercialization is the only way for the development of cultural creativity. Why is China's traditional culture so excellent that no one is willing to accept it? It is because traditional culture is too old and too homogeneous. If you ask a young man what is the difference between Beijing Opera and Jianghuai Opera, no one will give you the answer. In their ears, it's all drama, and I don't know what it is, so the present culture appears in the eyes of the public, which is actually very unfavorable to cultural development. Therefore, tying culture and money together and attracting more business-minded people to operate it will make culture more creative and more easily accepted by the public.
Second, the development of cultural creativity is imminent. For the development of a culture, this is not enough. For example, the popularity of the movie Nezha is actually the best embodiment of cultural creativity. Director Jiaozi creatively packaged Nezha, a mythical figure in China, and made the whole person stand up. Through dramatic humor, people of different ages accepted Nezha. It can be said that loving Nezha from the heart is a very powerful cultural creation achievement.
In fact, not only in the development of cultural industries, but also in many aspects of life, as long as we change our thinking and present a new thing to the public, people with curiosity will pay for it. Therefore, if a culture wants to spread, it still needs to innovate vigorously and dare to operate the traditional culture, so that the traditional culture of China can have a long history.
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