A collection of traditional cultural activity programs for Tanabata

? There will be a lot of activities carried out during the year, we will generally prepare a program of activities before the activities, the significance of the program of activities is to prevent accidents, the program of activities need to be how to do it well? The following is organized by me for you "Tanabata traditional cultural activities program collection", for your reference, I hope to help friends in need.

? Tanabata Festival, is one of China's important national traditional festivals, in order to protect and pass on this intangible cultural heritage, give full play to traditional festivals in the promotion of the excellent culture of the Chinese nation and to strengthen the ideological and moral construction of citizens in the role of the carrier, education and guidance of the people to establish a correct view of love, the concept of love, promote family harmony and social harmony, Huizhuancun decided to carry out the "our Festival. Love in Tanabata" publicity and education activities, the specific implementation of the program is as follows:

? First, the guiding ideology

? Deepen the "our festival" theme activities, to the socialist core value system as the basis for the construction of a wide range of "our festival - Tanabata" theme activities. Guiding people to recognize tradition, respect tradition, inherit tradition, carry forward tradition, promote the healthy growth of modern family concepts, in the community area to form the spirit of upward force and unity and harmony of the spirit of the bond.

? Second, the theme of the event

? To "civilized Tanabata, happy home" as the theme of the activities, to guide residents to understand the charm of our traditional festivals.

? Third, the activity mode

? The "Tanabata" traditional festival activities to publicize and educate the main, through the community bulletin boards, building window publicity of China's traditional festivals, to help residents to understand the origins of China's traditional festivals, traditional activities and so on.

? Third, the activity time, place

? Activity time: August 13, 20xx

? Activity location: Huiquan community area

? Fourth, the activity requirements

?1, Huiquan community to strengthen the importance of efforts to actively organize and arrange the implementation of activities, and do a good job of personnel distribution, to ensure that publicity and education activities can be carried out smoothly.

?2, the community work to do a good job of publicity and education activities to arrange work, do a good job of preparing for the preliminary work, in advance to do a good job of publicity display boards and other activity facilities.

? Tanabata Valentine's Day is one of the most romantic of the traditional Chinese holidays, for the shrewd businessmen, naturally will not miss such a good time to promote, so a Tanabata Valentine's Day promotional activities brilliantly staged for the mysterious and beautiful Valentine's Day more increased the atmosphere of the hot, online store Tanabata activity program. So, how do online store owners make every effort to grab traffic, sales, waiting for the opportunity to make a fortune?

? A promotional activities notes

? Promotional time limit; there is a promotional time limit is currently more popular practices, such as the first day of the promotion, the holiday consumption time, limited consumption time to encourage consumption, in a fixed period of time to meet the needs of the promotion.

? The promotion of quantitative; the product to be sold to specify the number of, this is also a conventional practice, but in the promotional activities, such a practice is not very good, easy to be competed off.

? Promotional features; have their own promotional features, such as ethnic characteristics, then in the giveaway, packaging, discounts, gifts, offers to clearly set up the banner of the characteristics of the characteristics of the promotion to the end, the difference between the unified pattern of the Tanabata.

? Promotional objectives; promotional objectives of the requirements of the promotion is to provide for a certain range of promotions to facilitate the choice of consumers, the same is also a process of combing sales, find their own, choose their own, is the best effect of the promotion.

? Promotional atmosphere; control the atmosphere of the promotion is very important, generally in the middle of the holiday, the atmosphere is more unified, represented by festive, but on different occasions or different products can be different, to show the active promotional atmosphere, the main display of promotional atmosphere of personality, such as heavy promotional tools, but light product features, heavy promotional gifts, light promotional promises and so on.

? Second, the promotional tips

?1, for the online store only theme logo

? I think a little careful people will find that Baidu, Google every holiday or big event will produce a special LOGO, even if your site is full of holiday features, but also cause more people to pay attention to, so the first step, you can be like a big website, the design of the Valentine's Day holiday LOGO.

?2, open the Valentine's Day topic

? In the online collection of Valentine's Day related articles, and certain me, the most important thing is to create more of their own original articles, when your Valentine's Day topic is rich enough, the premise of the original content is enough, must bring a huge amount of traffic, the planning program, "the online store Tanabata activity program. For example, Abacus's Yixi network in the Spring Festival also produce special topics, dissimilarity, received a very good effect.

?3, Valentine's Day picture optimization

? Baidu, Google two mainstream search image search has a large flow, you can put more exquisite, original Valentine's Day pictures on the site, it is best to put the pictures are watermarked, instantly be reproduced, you can also see your URL.

?4, online store promotion

?A. clever use of custom expression

? This is considered to be a small trick of the holiday network marketing, custom expressions made into animated gif images, leaving their website name or URL, the same also spread through QQ, MSN and other instant messaging software.

?B. Greeting cards to spread the love

? Valentine's Day to your users to send a card is a very interesting thing, pay attention to the organization of the content of the card, including the name, signature, etc. is very important, novel content can give you an unexpected effect.

?C. Valentine's Day prayer spread page

? This is the most commonly used form of holiday network marketing, but also the effect of the fastest and most direct form, it should be noted that the web page needs to generate other people's names and blessings, the effect is very good, this web page can be spread through QQ, MSN and other instant messaging software.

?5, the forum to promote less

? In the more well-known domestic emotional community, including some comprehensive entertainment community, such as posting, etc., to find the target group, make a good theme post, and will be able to cause netizens **** Ming, bring traffic.

? Third, the promotion program

? Promotional program a:

? Price reduction. This is the most practical, but also the most attractive to buyers eyeballs of a promotional program, of course, price reduction is also a skill. First of all, we find an extremely popular product among our own hot products, of course, if it is suitable for couples, it is even better. Pricing tips we can unfold like this.

?1, if your single product sells between 30-50 dollars, the price can be set to 13.14 dollars, representing the meaning of a lifetime, plus a limit of 2 copies per person. (Currently my store with this program)

?2, if your single product price of about 30 yuan, you can follow the couples to promote, that is, 52.0 yuan or 53.0 yuan couples 1, on behalf of I love you, I want you to mean (Note: 1 couples contain 2 copies of the single product Oh), if your couples package in the packaging can buy some ribbon back to the packaging, I believe that would be perfect. I believe that would be perfect.

?3, if your single product price in the 70-80 range. Can be set to 131.4 yuan couples package express. It is also very hot oh.

?4, more than 100 yuan can choose 131.4 yuan program

? Promotion program two:

? Matching price reduction. It is also a hot promotional program at present.

? For example, buy $60 and reduce the price to $52.0 or $53.0

? Buy $150 and get a flat rate reduction to $131.40

? Promotion Program 3:

? Mystery Gift. The gift must be novel, representing the meaning of the feelings between lovers, the gift is best 2 copies, one for each gender. As for the mystery gift, it is also necessary for all sellers to go to the wholesale market to find a couple of small gifts.

? You can also send plastic roses, if buyers buy a huge amount of words, you can send Taobao sold very hot gold-plated leaves of the rose oh or acacia beans, magic beans, chocolate, etc.

? Promotional program four:

? Valentine's Day gift packaging. This program requires sellers to learn the product packaging skills, buy some ribbons and gift boxes for the product's fine packaging, fine packaging after the outside must also be packed with 5 layers of cardboard boxes, so as not to be on the way to the baby you carefully packaged crushed. So beautifully packaged, the buyer receives after taking to send someone is also very dignified Oh.

Tanabata traditional cultural activities program collection of three

? Activity theme:

? The first time I saw the movie, it was a very good one, and I think it was a very good one. Activity time:

?xx February 14 to 15

? Activity 1: Love "into" the West Sea (30 couples)

? Activity time: 14 (14:00 - 16:30)

? Activity rules: set up the starting point of love in the hotel gate (starting line), from the gate to the lobby more than 700 meters away, set up a 1.5-meter wide red carpet on the roadside as a track

? Prize set: over 214 (love a world) meters, 214 meters at the staff command players turn 3 circles in place, not landing can get a mystery gift; over 520 (I love you) meters, the staff command players turn 3 circles in place, not landing can get the couples package, as long as the couple will be held into the lobby can get "luxury honeymoon room 1 room ".

? Activity preparation:

? Staff every 100 meters to stand 1 person tracking supervision in this section to comply with the rules, the difficulty of the obstacles to special supervision, and to guide passing vehicles do not stop to block the road. Medical personnel are on standby at all times, and the staff is ready to provide pure water and towels to the contestants.

? Site layout:

? On the right side of the main road on the ground laid 1.5 meters wide red cloth as a track, 214, 520 meters and the end of the ground before the posting of tips in place to turn around and win awards.

? Activity 2: Catch a pair of "chicken" encounter (15 couples)

? Activity time: 14 (16:45 - 17:45)

? Women are all, lover is hard to find. The right opportunity is to seize the happiness, the same in the West China Sea to seize the "chicken" encounter is to seize the delicious tonight!

? Activity Description: The activity is divided into 5 people per group, *** for 3 groups, beautiful women in the second floor of the designated area at the same time threw down the hands of live chickens, chickens were tied to the neck of the 5 colors of cloth, all the warriors in the first floor of the 2 square meters to catch the chicken circle, the right arm were tied to the neck of the chicken and the same color as the hands of their partners in the same color of the cloth in the hands of a unified order beautiful women threw down, handsome men to the same color of the chicken within 5 minutes to catch the hand is considered a success, so that the same "chicken" encounter is the same as catching the chicken. To the hand that is considered successful, so that the candlelight dinner in addition to get a hotel signature dish "sesame chicken", and the sweetheart of the tacit collaboration to get a meal hard to come by, the money is difficult to describe.

? Activity 3: wild "kiss" West China Sea (30 couples)

? Activity time: 14 (19:30-21:00)

? Today is our holiday, passion is our endorsement, kissing is a symbol of love me, start now!

? Activity Setting: Long kisses usually appear in the wedding scene, the Valentine's Day in West China Sea let you take the lead, the flower corridor of the wedding is like a newlywed's hall, there is nothing not to do in West China Sea! In the hot springs lobby under the flower corridor standing kiss full 214 seconds to get a free hot springs tickets 1, hold up kiss full 214 seconds complimentary hot springs tickets 2.

? Activity 4: Eternal Love Wall

? Activity time: 14 (20:00-01:00)

? Love should be remembered in the heart, words should be written on the wall. Remember your vows to look back in the next year oh!

? Activity Setting: In the hot springs park couples hand in hand shoulder to shoulder, hand holding roses (recommended travel agency registration gift) through the colorful dish pool to the six blessings square "love wall" couples will be in the hands of roses inserted in the front of the love wall in the flower basket, *** with the love of the love wall to write down the true love vows. Eventually rose petals will be sprinkled all over the Lukfook Plaza (on the ground with the red pieces instead of the mandarin ducks in the pool with real petals), the wall of love is filled with sweet words.

Tanabata traditional cultural activities program collection of four

? First, the activity time:

?20xx year XX month XX day

? Second, the theme of the event:

? The event theme:

? Third, the activities of the location:

?XXX tourist area

? Fourth, the activities and preferential policies:

? (a) All couples or couples who come to XX Tourism on August 16th, stay in the couple's room and enjoy 50% discount.

? (B) visit XX and in the "love" related attractions for shooting (cell phone, camera) to remember, with the image in the XX Hotel reception to get a couple of photos (free), couples of umbrellas or other souvenirs a.

?

? (C) the afternoon of August 16, 16:00X17:00 in the Pilgrimage Temple couples blessing activities; (participate in the activities of couples or couples in the XX Hotel main desk registration can receive a couple shirt).

? (D) August 16, 20:30 pm, in the XX Passion Square, "couples interactive dance" and bonfire variety show (if the weather is not good, it will be changed to the c performance hall, "couples ok want to sing on singing" interactive activities).

? This year's Valentine's Day came before the Lunar New Year, which added a little more joy. xx Bank launched the following activity program, so that this warm and romantic holiday has a richer choice, so that your Valentine's Day is more love and more gold.

? (1) Cash in on 1314.

? You deposit a time deposit certificate of $12,725. 27 for your loved one on Valentine's Day this year. Because the XX Bank floated the central bank base rate of 20%, so you can next year's Valentine's Day to harvest a 13145. 20 yuan love commitment, with a whole year to express I love you.

? (2) Postbank finance, accumulate a bright future.

? On Valentine's Day, you can come together with your lover to buy XX Bank's Wealth Series financial products, with a wide range of maturities to choose from and solid returns. Love is not just about sweet words, it's also about giving her a secure future.

? Enjoy Golden Glory, there is no end to youth. Apply for xxxx card at xx bank outlets and spend with your card to enjoy 8-9. 5% discounts at 237 merchants! Desserts, catering, tourism, beauty, medical care, entertainment six mainstream industries, everyday low prices, right next to you!

? (3) xxe move, joy in the heart.

? From now on to x month xx, postal music network hand in hand with the postal savings bank *** with the creation of "xxe move, happy in the heart" super powerful activities, half-price every day to grab, 90 yuan to charge 100 yuan of phone bills, holiday 1 yuan spike. There are also Apple cell phones, tablet PCs, telephone recharge coupons and other lucrative prizes waiting for you. Ancient legend has it that the seventh day of the seventh month of the lunar calendar is the day of the annual meeting of the Cowherd and the Weaving Maiden at the magpie bridge in the sky. Nowadays, especially in recent years, Tanabata Valentine's Day has become a special festival for fashionable men and women to pursue fashion and express their love.

? With the rapid development of social economy, the pressure of life and work is also increasing day by day, so many people will put their own lifelong affairs on the back of career and work, the number of older unmarried people continue to rise, this part of the people have become the backbone of the society, stable work, successful career, but due to their own and social factors, still living a "free and lonely" life.

?" The event was planned and organized by Wuxi Qingdao Culture Communication Company. This event combines dating, love, entertainment and so on as a whole.

? First, the purpose of the activity:

? Through the fair, open and impartial organization principles, free and romantic activities in the form of choosing a spouse and choosing love.

? Second, the significance of the activities:

? Through this event for a large number of singles in the Wuxi area to bring a good marriage opportunities. It can improve the image and social influence of the organizer's enterprise.

? Third, the theme of the event: Tanabata seek fate, love in Wuxi

? Fourth, the activities of the organization:

?1. Organizer:

?2. contractor: Wuxi xx Culture Communication Co.

?3. media support: Wuxi xx

? V. Activity time: x month xx

? VI. Venue:

? Room 6x, xx Building, Wuxi City

? VII. Participants and number of people:

? Requirements for people over 18 years of age, the total number of about 50 people, the registration fee of 100 yuan.

? Registration location: Wuxi xx building 6x

? Eight, matchmaking conference activities flow:

? Opening music:

? (A) "Find the goddess in your heart" - 17:30-18:30

?1. Through the introduction of the guests, the guests select their favorite object

? (Self-introduction is limited to 2 minutes / person, female guests through self-introduction to let the male guests have a preliminary understanding of the male guests to make a choice, if only 1 male guest choice, and the female guest agrees, then the initial speed dating success. If there are more than one male guests to choose, then the male guests have 1 minute of confession time, and finally the female guests to choose a favorite, speed dating success).

Tanabata traditional cultural activities program collection article seven

? Activity theme: love in progress

? Activity date: the sixth day of the seventh month of the lunar calendar - the tenth day of the seventh month of the lunar calendar

? Activity purpose: to publicize the plaza's new spring products, to attract customers to shop in the plaza

? Activities:

? Activity 1: "Love Cupid"

? Plaza 2 set up a service desk - "Love Cupid" (person in charge: xx), can

? Get the consumption coupon of Big Happy or Hawker and get the gift. (Gifts: the best man and woman card, exquisite couple pair of cups, cake towels)

? Receive gifts: consumers to the square consumption or, merchants gift "love train ticket" a (activity day one person can only use a), consumers with "love train ticket" to "love cupid" place shooting balloons. The consumer with the "Love Train Ticket" goes to the "Love Cupid" to shoot balloons. Inside the balloon will be the contents of the prize. The balloon shooting place by xx responsible.

? Remarks: The service desk makes a delicate form for the registration form.

? Time to start: 10:00-18:00 (10:00 before the front desk and gift displays placed)

? This activity site by xx responsible, personnel mobilization please notify xx in advance.

? Activity 2: "Love Continuous Shooting"

? Find a few classic couple patterns and use the kt board to make silhouettes of the characters. At the same time, the site arrangements for personnel wearing Mickey clothing (or angel clothing), posing as a couple with the guests to take a photo together.

?xx is responsible for on-site photography, xx assistance. Anyone with a Plaza train ticket can take a free photo.

? Activity time: 13:00-20:00

? Activity 3: "Because of love" (need to host)

?1. Love tacit understanding contest to choose a few pairs of couples for the competition to break through

? The word "guess" (five chances to guess the right one to enter the next round)

? Guess each other's preferences (the host asks questions and prepares pen and paper)

? A kiss (couple kiss), a party holding the table, the game process is not allowed to look at the table, the provisions of 30

? Seconds, the player's heart their own estimate of time, counting time 30 seconds, who is closest to the 30 seconds even if the winner)

?2. Men carry women in place to spare three laps, put down the lady, the two run together to the opposite side, in the specified time clip balloons, the number of winners.

?3. Love Songs

? Guess the love song

? Singing songs

?4. On-site marriage proposal

? Recruitment of couples at the event site, on-site marriage proposal, where a successful marriage proposal will be or get to take wedding photos, diamond ring, honeymoon trip, baby hundred days photo full x discount (specific need to negotiate with the business). The staff of the successful marriage proposal immediately put background music and fireworks.

? After the end of this unit of activity, by xx and xx duet singing "because of love" as the closing song.

? Merchants who have new fall products on the market may consider a runway show to introduce fall styles.

? Live music: xx

? Activity time: 14:00-15:00

? Activity 4: True love give back

? Plaza Valentine's Day, the true love to give back to new and old customers, special offer goods.

? Plaza special sale list of merchants and special sale site are responsible for xx.

? Activity time: the sixth day of the seventh lunar month ------ the tenth day of the seventh lunar month

? Pre-preparation work:

? xx notify merchants, the square held a special sale of winter clothing, the need to participate in the personnel need to fill out the form to register, shall not be increased on-site merchants. In case of special circumstances, contact xx.

? Activity 5: Born to be a couple (children's clothing display)

? Children's clothing area merchants together to provide boys and girls clothing, preferably with male and female models on the site

? Display. Laying red carpet and placing flower stand. Set up couples packages and drinks next to the children's clothing area.

? (Provided by merchants in the dining area) Suggest that drinks can be buy one get one free and good things come in pairs.

? Children's clothing area display by xx.

? xx is in charge of the entire children's clothing area and the sale, and needs to be informed if people on site leave.

? Activity site layout:

? Plaza set up a temporary service desk;

? Advertising space at the service desk to put portraits - love cupid

? Make a big arch to hang flower balloons and pink balloons on the opposite side of the theater.

? Live background music - mainly love songs

? The above activities for the sixth day of the seventh month of the lunar calendar - the tenth day of the seventh month of the lunar calendar, the sixth day of the seventh month of the lunar calendar - and the eighth day of the seventh month of the lunar calendar, the ninth day of the tenth day of the seventh month of the lunar calendar to retain the activities of activity one and activity two.

? Activity publicity:

? Publicity: Proposed use of "television media + network media + print newspapers + radio stations +

? Activity on-site pop advertising + leaflets," a combination of six ways to publicize the form.

? Main media: (1)

? Television media: Zigong TV, life style channel, etc.

? (2) Internet media: Sina, Sohu, Oriental Plaza event homepage, major campuses, etc.

? (3) Print newspapers: Wen Wei Po, Morning Post, Youth Daily, etc.

? Media Plan:

? Pre-phase: Theme advertisements in major newspapers to make Oriental Plaza the focus of all walks of life.

? Mid-term: in the Oriental Plaza and the five-star street and near and major universities to carry out a series of promotional activities, to create a square humanistic care "business card".

? Later: the square's activity center as the main venue to carry out Valentine's Day, true love activities, gather popularity in all directions.

? Required items: cupid, balloons, advertising space, flower balloons, pairs of cups, sash, roses, silhouettes, sugar, Polaroid, Mickey costumes, angel costumes, male girlfriend card, love train tickets, cake towels, fireworks tube, big happy or Hawker consumption coupons

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