What is the concept of design?

Question 1: What is conceptual design? In short, conceptual design is a design method that applies design concepts and runs through the whole design process. Conceptual design is a complete and comprehensive design process. Through the design concept, the designer's complex sensibility and instantaneous thinking are upgraded to unified rational thinking, thus completing the whole design. If conceptual design is an article, then design concept is the theme of this article. Conceptual design revolves around design concepts, which are related to all aspects of conceptual design.

Second, the thinking process of conceptual design

The key of conceptual design lies in two aspects: the presentation and application of concepts. Specifically, it includes the planning and preparation in the early stage of design. Technology and feasibility demonstration; Reflections on cultural significance; Study on regional characteristics; Customer and market research; Understanding of spatial form; Introduction and discussion of design concepts; Expand the design concept; Expression of concepts; Review the conceptual design and many other steps. It can be seen that conceptual design is a holistic and multifaceted design, and it is a method to unify objective design constraints, market demand and designers' subjective initiative into a design theme.

A designer must first have an idea, a very conceptual idea, and then show this idea in his design works, so he can't let others know his avant-garde idea unless he designs it himself.

Question 2: What is the basic explanation of the design concept? According to the purpose and requirements of the task, determine the work plan and scheme in advance and draw drawings.

Detailed explanation: according to certain requirements, make the drawings and plans of a certain work in advance. Lu Xun's letters? To Li Xiaofeng: "I don't think there is any need for special design in writing, as long as the three words are still used, just arrange them as follows." Wei Wei's "Being a New Intellectuals" IV: "Without design, construction cannot be carried out; Without the correct investigation, it is impossible to have a correct design. "

Design is an activity process that conveys a plan, a scheme and an idea in visual form. The most basic and main creative activity for human beings to transform the world, create civilization and create material and spiritual wealth through labor is creation. Design is the pre-planning of creative activities, and the planning technology and process of any creative activities can be understood as design. With the development of modern science and technology, the arrival of knowledge society and the evolution of innovative forms, design is also evolving from the work of professional designers to more extensive user participation. User-centered, user-involved innovative design has been paid more and more attention, and the design innovation 2.0 model with user experience as the core is gradually taking shape. Design is not only conveyed by visual form, but also creates certain sensory experience through hearing, smell and touch.

Question 3: What is the concept of design? Depending on the design concept ... what is conceptual design?

The so-called "concept" refers to "a form of thinking that reflects the essential attributes of an object" and is "summarized by people from many attributes of an object through practice". People's understanding of the world, all human culture, scientific knowledge and ideas are composed of concepts. In this sense, without concept, there would be no all achievements of human history and civilization. Therefore, in essence, "conceptual design" provides "ideas". The so-called "thinking form reflecting the essential attributes of things" refers to determining our understanding of the essential attributes of things through some media or means. There are many different types of media. Text symbols are a kind of media to express concepts, and visual symbols are also a kind of media to express concepts. As far as design art is concerned, "conceptual design" is to express our understanding of the essential attributes of things with visual language, and it is a concept or idea that we extract and summarize from things. Therefore, in essence, it is an "ideological" design, in other words, it provides creativity, that is, it generalizes, explores and summarizes the conceptual form of a design project from a certain idea and thought, and guides the correct and in-depth development of design activities. ?

2. What is the application scope of conceptual design?

Conceptual design has different meanings and different objects in different fields. In addition to the above-mentioned design art field, it is also widely used in the production, management and sales of products. This "conceptual design" refers to the planning of some management, production and sales ideas and strategies. The so-called "concept" is a generalization of the particularity of enterprise, product, management and marketing concepts. According to different subjects, this kind of "conceptual design" can be divided into three aspects: enterprise concept, brand concept and product concept. ?

In addition to the field of material production, conceptual design also plays an important role in the fields of cultural production, such as film and television, drama, exhibition planning, etc., especially in the creation of sci-fi film and television, scenes and props that do not exist in reality need designers to create according to preset concepts. ?

As early as 1980s, conceptual design has been widely concerned by foreign design circles. Allen Hubert, an American graphic designer, once wrote a book called Conceptual Design, which mainly talked about how to organize ideas in graphic design, how to give design objects some ideas or ideas, and how to better promote enterprises and products and guide consumers. At that time, few people in China understood and paid attention to this problem from the perspective of "conceptual design". In the field of design, it is industrial design that has been advocating and trying to practice "conceptual design". Because industrial products have the characteristics of batch, automation and fashion, design has a more direct impact on the production field and a faster and more sensitive response to market information. Conceptual design is very important before promoting a new product. Especially in the automobile industry, conceptual design has become the engine to promote the continuous innovation of the automobile industry. Manufacturers' exploration of new fashions, new technologies and new functions is often completed through conceptual design first, and concept cars have also become the vane of leading fashion. ?

What are the main features of conceptual design?

(1) original. Conceptual design emphasizes the originality and originality of design, and excludes what already exists in form and content. Of course, this does not mean that we can't use the existing formal symbols and material practices in history, but we must use them in a new way and from a new angle. ?

(2) abstraction. The formation of the concept is the result of refining, summarizing and abstracting various life phenomena. Any concept has a certain abstraction, which comes from a certain concept or thought that we have refined, from a proposition that we want to advocate and spread, and from a certain image that we want to express. For example, the Langxiang Church designed by Corbusier, the flowing water villa designed by Wright, the Farnsworth residence designed by Miss and so on. Whether they have gone through what we call the "conceptual design" stage or not, they all show all the characteristics of conceptual design. These pioneers of modern architecture have established their new architectural concepts. Without the guidance of these ideas and the unswerving practice of these ideas, their works could not have had such a great impact on future generations. ?

(3) exploratory. Conceptual design may not involve too many specific functional problems (such problems can be modified in the scheme design stage), even if ... >; & gt

Question 4: What is the concept of brand design? The concept of brand design:

Brand design is the correct positioning and visual communication of the enterprise itself based on the correct brand definition. It is an image entity that helps enterprises to develop, which not only helps enterprises to correctly grasp the brand direction, but also enables people to remember the corporate image correctly, quickly, effectively and profoundly. Brand design comes from what the original corporate brand strategy consultants and planning consultants showed through the image after the corporate strategy integration, and then gradually formed a professional brand design team to effectively plan the corporate brand image design.

Question 5: What is the definition of design art?

The meaning of design:

Design refers to the creative process of organizing all components of a work of art into a work in the overall planning and design, or in the structural relationship between part or part and the whole.

The relationship between design and art;

Although design transcends pure art and is closely combined with technology, materials, work order, market, consumption and other factors, it cannot be completely divorced from artistic creation. Designers always consider the specific design objects from beginning to end, and carry out creative work according to the technical conditions of production and the feasibility of production technology. This creative process is always related to aesthetics and exists in the whole process of design, production or production.

Question 6: What is the concept of design? The concept of design can be anything from anything. This concept is intangible and should not be fixed. It's just an inspiration you triggered through something. What you want is unique. Everyone's mind is an ocean. Let it stir.

Question 7: What is conceptual design? Conceptual design is a series of orderly, organized and targeted design activities from analyzing user needs to generating conceptual products. It is an evolving process from rough to fine, from vague to clear, from concrete to abstract. Conceptual design is a design method that uses design concepts and runs through the whole design process. Conceptual design is a complete and comprehensive design process, which completes the whole design by raising the designer's complex sensibility and instantaneous thinking to Geng Yi's rational thinking through design concepts. If conceptual design is an article, then design concept is the theme of this article. Conceptual design revolves around design concepts, which are related to all aspects of conceptual design.

Question 8: What is the concept of architectural design and what are the four stages of design? Many factors should be taken into account when building. Ah, the first stage of building a good place will add many bright spots. Feng Shui follows its tradition. Click to see the detailed architectural design, which is a good functional space of the building, so it will be very harmonious, so that this series needs you to do things that have accumulated a lot of knowledge. Architectural design includes interior design and architectural design. From a single perspective, the interior design of the building is very heavy, including an interior dedicated to decorative materials. Therefore, we must have a very accurate grasp of the material color.

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Thirdly, outdoor design includes the design of green landscape sketch, click to view details and so on. In a word, improving architectural design is a long and difficult process. It needs a lot of knowledge accumulation, covering a wide range of arts, science and technology, culture and so on. Pay special attention to the green future. And the construction will also present a very spectacular situation.

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