What's a better name for promoting Chinese?

Promoting Chinese can be written as promoting China traditional culture.

Chinese is a symbol system combining sound and meaning. It is the most important communication and thinking tool for people, and it serves all members of the Han nationality equally. However, due to the influence of history, geography, society, nationality, dialect and other factors in the long evolution of Chinese, many phonetic characters, variant characters and polyphonic characters have appeared. If Chinese characters are not thoroughly investigated and carefully arranged, their use will be relatively scientific and consistent. Allowing people to abuse traditional Chinese characters at will, or to mix them, or to use simplified characters indiscriminately and write typos casually will definitely cause confusion and inconvenience in use.

Chinese characters are a kind of culture, an art, a symbol and a spirit. In order to develop and gain status in the process of globalization, we must start from the standardization of Chinese characters, from the standardization of Chinese characters, from every day, from everyone. Let's work together to carry forward Chinese character culture and inherit Chinese character civilization.