Traditional Culture Encyclopedia - Traditional customs - What are the methods of market research?
What are the methods of market research?
Marketing research methods
(1) observation method
(2) In-depth group investigation
(3) survey methods. Including: case investigation, key investigation, sampling investigation, expert investigation, comprehensive investigation, typical investigation and school investigation.
(4) experimental methods
(5) Main bidding method
(6) Brainstorming method
Marketing research is essentially a process of obtaining, analyzing and sorting out marketing information.
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