LG's exit from the cell phone market triggered heated debate: why the traditional giant can not spell emerging manufacturers?

LG's exit from the cell phone market triggered a hot debate: traditional giants can not spell emerging manufacturers main reasons:

1. strategic mistakes, transformation is too slow;

2. Loss of market share, no competitive advantage;

3. The cell phone market pattern must be difficult to break.

LG as a former cell phone one of the three giants, did not think of this way out of the cell phone market, we feel pity at the same time, but also sigh of modern business war ruthless and cold.LG company withdrew from the cell phone market triggered a heated debate, the traditional giants can not fight the emerging manufacturers of the most important reason is still the LG strategic mistakes, Apple-based cell phones are beginning to go smartphone Direction, LG and Nokia and other manufacturers are still sticking to the traditional cell phone market before, this strategic blunder led them to find the unfavorable situation, Apple, Samsung and Huawei have begun to occupy a large number of the market, followed by Xiaomi and let the market cost-effective down a step, LG was originally the transition is relatively slow, in the face of the price war is even less advantageous, which led to the LG cell phone business has been in the loss-making state.

One, strategic mistakes transition is too slow to spell the most direct reason for emerging manufacturers

LG as a traditional cell phone, one of the three giants, the beginning of the absolute technical power, but with Apple, Samsung began the strategic transition to the smartphone business, LG is still in the traditional cell phone market to hold on to, which led to them miss a Transformation of a good time, the longer the time delay to pay the greater the price, cell phone intelligence for LG has caused serious harm, strategic failure is the traditional giant can not spell one of the reasons for emerging manufacturers.

Two, the cell phone market pattern has been set very difficult to break

Now the cell phone market is basically monopolized by Apple, Samsung, millet and Huawei, to break the pattern has been very difficult, LG cell phone has been consecutively losing 4,5 years, continue to invest may cause greater losses, no market share, not be able to break the market pattern! This is the reason why they can't compete with the emerging manufacturers.

Seeing LG in this situation really makes people a little sad, my first cell phone is LG, only continuous innovation, continuous development can make the enterprise have a better future.