Traditional Culture Encyclopedia - Traditional festivals - Psychological significance of green
Psychological significance of green
Color psychology is a very important subject. As far as natural appreciation and social activities are concerned, color is objectively a stimulus and symbol for people. Subjectively, it is also a kind of reaction and behavior. Color psychology begins with vision, from perception and emotion to memory, thought, will and symbol, and its reaction and change are extremely complicated. The application of color attaches great importance to this causal relationship, that is, from the accumulation of experience in color to the psychological norms of color, and what reaction can be produced when stimulated, which are the contents to be discussed by color psychology.
The colors observed in daily life are greatly influenced by psychological factors, that is, the visual sense of psychological colors is formed. In colorimetry, the name of color is tristimulus value; Tone, brightness, purity, dominant wavelength, etc. However, in the production, it is customary to use pink, golden yellow, green, sky blue, bright or not, shades, fresh and not fresh. These popular expressions are not as accurate as colorimetry, and their names are not uniform. According to their similarity, these names can be roughly divided into three groups. Summarize hue, color light and color expression into a group; Brightness, lightness, depth, lightness and darkness, the hierarchical performance is summarized as a group; Saturation, freshness, purity, chromaticity, color correctness and so on are summarized as a group. Such grouping is just a feeling, there is no strict definition, and their meanings are not exactly the same.
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