Business plan for opening a soybean milk shop

Business plan for opening a soybean milk shop

Soybean milk, which originated in China, bears a strong accumulation of traditional culture and has become a healthy drink that people sincerely favor. Charming soybean milk is not only a must for nutritious breakfast, but also suitable for different tastes. The healthy life of soybean milk has gradually become a fashion.

I. Introduction of the Project

Project Name: XX Tofu

Business scope: river tofu, tender tofu, fried tofu, tofu-related snacks, side dishes, etc.

Project investment: 50,000 yuan.

Venue selection:No. Tofu Street, Tofu Road.

Project overview: The establishment of XX tofu will benefit all neighbors and facilitate the eating of tofu. The raw material of this tofu comes from the neighboring countryside, which is green, pollution-free and non-genetically modified. Safe to eat and benefit the neighbors in the village.

Second, the market analysis

1. Market demand analysis

There are no tofu shops in this community, especially green and pollution-free tofu. Most customers like tofu, especially adult men.

Tofu is a frequent visitor to the family table. Especially for those children and the elderly, the soft and smooth taste of tofu is really unforgettable. There is another reason why it is more attractive, and that is its nutritional value? Nutritional characteristics of tofu;

1, the content of protein is high, and its quality is better than that of protein in grain and close to that of protein in meat. The protein content of soybean is about 40% (lean pork content 16.4%, egg content 14.7%). The amino acid composition of bean protein is close to human needs, and the composition ratio is similar to that of animal protein. Lysine, which is relatively deficient in cereals, is high in beans and should be eaten with cereals to improve the physiological value of protein in diet.

2. The fat content is relatively high, reaching 15%-20%, among which soybeans and black beans have the highest content and are often used as raw materials for edible oil. Soybean oil is one of the most commonly used edible oils.

3, zero cholesterol. Soybean is a plant, so it contains no cholesterol. In protein, there is only one kind of food with high content, good value and little or no cholesterol. This is one of the reasons why soy protein is more beneficial to health than meat protein.

4. Rich in calcium, coupled with the coagulant added in processing, the calcium content of bean products is very prominent. The calcium content of 250g tofu is equivalent to that of 250ml milk. If milk and dairy products are the first choice for calcium supplementation, then bean products are undoubtedly the second.

It contains B vitamins, especially vitamin B2.

6. Rich in phosphorus, sodium and potassium, it is a good source of minerals.

From the above analysis, tofu shop is a must for this community.

2. Market competition and prospects

At present, there is no such tofu shop in this community, and the prospects are bright.

Third, the cost budget

1, salary budget

Husband: 250

Wife: 2500

Waiter (small tofu) 2: 1200/ 1.

Total cost: 5 150

2. Investment budget

Application for license 2000

Simple decoration 10000

Commercial equipment (pots and pans, etc.). ) 1000

Publicity, no information (word of mouth).

3. Operating cost budget

Daily purchase of raw materials 200 items depreciation 50 unplanned expenses 50

? ? Four. Profit and loss analysis 1. The business target is estimated to be 200 customers per day, and each customer will spend 5- 10 yuan.

(2) Main turnover target: annual turnover: 400,000 yuan.

2. Investment income budget

Profit from main business = annual turnover-total cost tax

Total cost = 5150 *12+13000+300 * 30 *12 = 74800+108000.

= 182800

Profit from main business = 400000-182800 = 217200.

Verb (abbreviation of verb) profit and loss forecast

1, the average person spends 8 yuan. If there are 64 people spending every day on average, it is a capital preservation operation;

2. Per capita consumption of 8 yuan. If there are more than 64 customers spending on average every day, there will be profit;

3. The average cost per person is 8 yuan. If the average daily consumption is less than 64 customers, they will operate at a loss.

Risk prediction of intransitive verbs

(1) Is the geographical location of the business premises reasonable?

(2) Not knowing enough about competitors (there are no competitors at present);

(3) The actual investment exceeds the budget;

(4) The management system is not perfect.

Control measures:

(1) When choosing the business premises, we must make field visits, select more points, put forward more plans, and ask experts to evaluate and select the best plan. Conditional public opinion surveys can be conducted among residents around the business premises to provide favorable basis for decision-making.

(2) Deepen the understanding of competitors: avoid the reality and be illusory, let him have what he has, and the pricing is reasonable (not considered at present).

(3) Every investment should be accounted for economically, and the budget should be loose or complementary.

Seven. Relevant laws and regulations (omitted)

Eight, personnel organization and management mode

1. Organizational structure and functional scope

Wife? Husband? Waiter (small tofu)

2. Leadership style

Wife and husband

Nine, marketing strategy

Marketing with waiter's smile; Win the praise of customers through excellent tofu technology.

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