Traditional Culture Encyclopedia - Traditional festivals - What is micro business? Grassroots how to do a good job of micro-business
What is micro business? Grassroots how to do a good job of micro-business
Microbusiness is now also more and more known, understood and accepted, not that it is what lofty, but also what bitter replica, in reality, the need to rationally deal with the current situation of micro-business and the survival of the problem. At present, the micro-merchants industry environment can be compared with the previous, there is a large improvement, the kind of once fake goods rampant, small ads unscrupulous phenomenon has been curbed. Micro business from the initial obscurity, to now a household name, which is undoubtedly a success. Wear good micro-business this glorious title, need to have a strong inner field, agile thinking logic, long-term market vision, etc., do a good job of micro-business more to have to fight the spirit of the small strong, the following is to analyze what the micro-business, and how we do a good job of micro-business. First, the background of micro-merchants: mobile Internet is a revolution, it makes the whole society's business structure are subtle changes, it will become more and more fragmented, diversified, individual characteristics are more and more prominent, which is a reorganization of the business order, which means that there will be more and more people from the group toiling away from the number of their own distinctive personalities to shape their own distinctive personalities, the formation of a call to arms in order to realize the value of the individual, to become a freelancer, "micro-merchants. Freelancers, "micro-merchants" is one of the most representative. Second, what is micro business: micro business is currently no uniform cognitive definition. Generally refers to the "individual" as a unit, the use of web3.0 era derived from the carrier channel, the traditional way and the Internet combined, there is no regional restrictions, and mobility to achieve new breakthroughs in sales channels for small individuals. In common parlance, micro-merchants are small merchants who sell goods on the mobile terminal. Microbusiness contains WeChat e-commerce. WeChat is only a component of micro-merchants, is one of the media carrier. Third, what about the future of micro-merchants? What is micro business? Micro-merchants as a new thing and the history of the existence of a very short, the future will be what is still unknown, perhaps smooth sailing, perhaps full of bumps, need to micro-merchants step by step out. This is all because the micro-merchants walk the road is still too short, through the storm is too little. So do micro-merchants have to do everything possible to prepare for the mind, this is the most basic, no matter how the future, will not affect and shake the determination and confidence to do micro-merchants, do a good job of long-term business intentions. Now micro-merchants go every step of the way will affect the future survival of the environment, because the next many processes need to figure out, the need to open up. Micro-merchants walked by no one has walked, this is a road of discovery, only in the success and failure in front of the right mindset, micro-merchants have a foothold, micro-merchants want to do more, you need to be strong enough to have a strong heart, a firm heart, able to carry micro-merchants continue to move forward. The rise of micro-merchants must have a new business philosophy, relying solely on the construction of a new framework is not enough, to dare to boldly innovate, from the bones of the kind of challenge. If you take the previous set, this will seem meaningless. The real micro-business should not be bound by the thinking, but the current situation, micro-business practitioners started late, most of them are halfway out of the kind, the quality of personnel is generally uneven, the overall structure is also quite complex, so it is necessary to give real meaning to all the people who really do the micro-business business philosophy is quite difficult. Do micro business need to go to continuous learning to improve, so that the idea is baptized, and constantly emerging new ideas. The meaning of micro business is very deep, but one thing must be distinguished is that micro business can not go Taobao business road. Fourth, the composition of micro-merchants: 1, pseudo-military: a person relying on their own relationship to help mask manufacturers to recruit agents at all levels, manufacturers to her commission, the results she recruited a lot of agents, each month you can take off the goods of about 5 million, her personal monthly draw 200,000, but the agents sold very few masks, rather than selling these masks to consumers, rather than sell to a dream of making a fortune of the agents, this model Development to the end of the inevitable into a pyramid scheme 2, the wild army: by a variety of "passer-by A" and "passer-by B" composed of them parasitic in your circle of friends, screen selling, had let you get tired of it, the lighter you set up a circle of friends permissions, the heavier directly pull black. However, wildfire can't be eliminated, and spring breeze blows again. The most helpless point is: you will find that there are always friends around you who have constantly joined the army! Invisible army: now there are a lot of third-party mobile mall, you share a certain commodity inside to the circle of friends, friends see after going to buy, you will have the corresponding commission, and if they then share to the circle of friends, resulting in the purchase, you also have a commission, this force combat noiseless. The above three troops, especially the first two troops rampage through the countryside, serious harassment of the people's lives. So it caused a lot of people to misunderstand the micro-business, that micro-business is a constant screen! In fact, the real micro-merchants have many doorways. So, how how to become a bully micro-merchants? How to do micro-merchants? Grassroots how to do a good micro business? The direction of choice is more important than speed. Micro business has a kind of big time development trend, behind the new things must have a new road, do micro business can not be too much pursuit of speed, blindly driving fast is at risk, at any time there may be overturned. Micro business road itself an excavation road, not too impatient, stop and think from time to time to grasp the direction of the wrong does not matter, always be prepared to start again from the beginning of the courage. The scope of micro-merchants should not be said to be fixed in a commodity or a field, if the operation of a commodity can no longer continue, through reflection and practice, attributable to the development of the possibility of doubt, we must dare to give up, from scratch, micro-merchants try their best to the road is still too short, micro-merchants in the direction of thinking is to be more than the speed of decision-making. Micro business vision is more to have a global consciousness. A lot of e-commerce in the platform business is too much focus, it will be all steak in their own space, so much so that give up a lot of external things, this is a narrow way of doing business, not micro business should have the vision and thinking. Micro-merchants in business, to be good at using the stone of other mountains, for their own benefit, in the business process to have a global consciousness and long-term vision. Here will involve a lot of things, these things are down-to-earth out, first of all, the establishment of the brand, followed by the cultivation of the concept of service, the third is the efficient mode of operation, the fourth is the perfect after-sales service and so on, in order to make each link can be reasonable and efficient operation, the micro-merchants have to have a sense of the overall picture to clear thinking, so that the problems that may arise to minimize the global awareness covers the entire micro-merchants! Road. Micro-entrepreneurs should be good at utilizing all kinds of resources. WeChat's red-hot to some extent to attribute to the success of WeChat, but we later if the WeChat as the only source of traffic in the micro-merchant must be wrong. Because although the micro-merchants are structured on WeChat, but the complement of resources and channels should not be limited, WeChat can be used as a source of traffic, but it should be the only source. It is certain that micro-merchants can completely draw traffic with the help of other social media. Around there is a friend to use their own popularity in microblogging, quickly WeChat on the accumulation of popularity, in the circle of friends to issue products, although not the true meaning of micro business, but this idea is completely can learn from. Whether it is WeChat as the last gate of the transaction, or as the front of the flow of soldiers, micro-merchants should make full use of a variety of channels to give their own growth in popularity, micro-merchants, although the structure and WeChat, but that is only the use of such a hotspot, how to use the hands of the more reasonable use of the resources, in which you and I need to understand more. The real micro-merchants pay a lot of things, the real micro-merchants can not be idealized, the real micro-merchants need to experience and baptism of micro-merchants entrepreneurial road is also very hard, will certainly encounter entrepreneurial hardship, in the face of too much of the world of the unknown, it can be said to be playing the flashlight and then create the future. Whether it is the essence, or outside, do micro-business need to change and innovation, summarize the above four aspects, a qualified micro-business must have the following capabilities, a strong heart, flexible mind, keen vision and accurate sense of direction and many other factors. Doing micro-merchants is not a simple thing, it is more imagined that lying in bed to make money. In short, if you want to do micro-business, you should always be ready to start over. WeChat public **** No.: qibadianbuluo
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