What are the five advantages of short video marketing?

There are many advantages of short video marketing, the following are five of them:

1. Strong interactivity: Short videos can better interact with users and help enterprises get user feedback. So as to improve yourself more pertinently.

2. Low cost: Compared with traditional TV advertisements, the cost of short videos is lower. Short videos are more competitive in production, dissemination and maintenance.

3. Efficiency: The efficiency of short video marketing is that consumers can buy products directly through the display of short videos. Under the traditional TV advertisements, one of the main reasons why consumers are not easy to buy is that TV advertisements have no relevant product links and are not convenient to buy.

4. Strong directionality: Under big data, the target of product audience can be accurately found, so as to achieve the purpose of precise marketing. In addition, short video apps or websites will also provide communities, spaces or groups for short video lovers with the same hobbies, which is another advantage of short video in marketing.

5. "Survival" time is long: under the traditional TV advertisement, enterprises need to continuously invest money if they want to continuously show their products to the public. Once the enterprise stops paying, its TV advertisements will be stopped. Short videos, as long as the content is high enough, can last.