Why is it that the transformation from traffic thinking to data thinking is the strategic thinking of enterprises?

The change from traffic thinking to data thinking means that enterprises have changed from focusing only on traffic as a single indicator to emphasizing data analysis and mining value. This change represents the change of enterprise strategy from simply obtaining the number of users to obtaining more user behavior data through data analysis for in-depth mining and analysis, so as to better understand user needs, improve product and service quality, and improve user stickiness and loyalty. Therefore, from traffic thinking to data thinking is the transformation of enterprise strategic thinking. With the market competition, technological progress and changes in consumer demand, relying solely on traffic thinking has been unable to meet the needs of enterprises. Data thinking can help enterprises better understand users' needs and behaviors, guide product design, service innovation and marketing strategy improvement, help enterprises achieve better user experience and management, and then gain long-term competitive advantage.