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The Application of Chinese Painting Composition in Graphic Design
Chinese painting has always attached importance to composition. It pays attention to the echo of subject and object, the combination of reality and reality, deeply understands the composition of Chinese painting and applies it to modern graphic design. Pay attention to the combination of reality and reality, so that Chinese painting is full of infinite artistic beauty, and the design works have depth and connotation.
Chinese painting has its unique cultural background and artistic characteristics, and blank space is one of them. Blank space in Chinese painting composition is an artistic creation based on artistic imagination, which shows the unique artistic realm of Chinese painting through the relationship between reality and reality and the pursuit of aesthetic image modeling out of nothing. As the polar contrast of color, white and black make Chinese painting blank, and its expression endows Chinese painting with rich cultural heritage and unique aesthetic value. White and black are relative in the performance of Chinese painting, white is virtual and black is real. The contrast between black and white, properly handled in the picture, can make the unity of opposites achieve better visual effects. Blanking is the blank left in the painting, which can induce people's self-imagination invisibly, thus creating a wonderful artistic realm. Generally speaking, the sky and water in Chinese painting are often replaced by blanks, and the background is mostly empty but not real. Whether in Chinese painting or design works, whether the composition is appropriate is usually an important condition for the success of a good work. This requirement for composition is not only important in Chinese painting creation. In graphic design works, it is equally important. If you want to complete a good design work, a good composition is essential.
Graphic design refers to visual communication and expression, through the combination of words and pictures, to design the theme to be expressed, so as to make visual expression to convey ideas or information. The so-called graphic design is to screen and process many elements such as words and pictures according to the content or theme that the author wants to express, follow and use certain artistic expression techniques, and make imaginative combinations to meet the requirements of information transmission. This can not only achieve the purpose of information transmission, but also make the viewer feel beautiful. For graphic designers, today's design needs not only their own creative inspiration, but also the designer's unique ingenuity.
Chinese painting elements are playing an increasingly important role in modern print advertising design. Among them, it is mainly manifested in drawing lessons from Chinese painting composition, so that the design of print advertisements is innovative under the premise of following creativity. When designing, we should make the virtual reality, blank space and graphic design in Chinese painting harmonious and unified. Sometimes there are a lot of contents in the design, so how to make the design work highlight the theme and make the work have personal style and artistic characteristics? Then it needs to be handled properly, and designers should pay attention to the combination of reality and reality while paying attention to creativity.
Chinese painting no longer cares about complex techniques and simple themes, nor does it simply care about inheriting pen and ink and creating an atmosphere. The most important thing is to express impulsive thoughts and feelings and profound cultural connotations as much as possible. Graphic design combined with traditional ink and wash art elements is a modern design, and it is also a responsibility of designers to inherit the traditional culture of China. Nowadays, the aesthetic pursuit of Chinese painting exerts a subtle influence on modern design. Both painting and design should be disciplined and laid out. Sheikh called it the "commercial position" in the six laws. This shows that painting is a question of thinking and how to arrange the picture. Painting has a theme, which is conveyed to the audience through pictures, so that the audience can accept your ideas and beauty. From conception to picture, the first level is composition. The composition of traditional Chinese painting is hidden, which can neither be completely hidden nor completely exposed, so that there can be paintings outside the painting and not be unobstructed. However, what should be hidden and what should be exposed depends on the subject matter. Generally speaking, the main performance should be exposed, the secondary performance should be hidden, and the design is the same. Don't cover the whole picture, there must be a master and a second, highlighting the main performance and ignoring the secondary performance.
Chinese painting pays attention to management, such as the trend of "opening up and broadening" in Badashan people's flower-and-bird paintings, which gives us a strong visual feeling. In the field of modern graphic design, the importance of composition is also emphasized. In addition to other factors, a successful graphic design work is also an important reason for its success, full of personality and unique aesthetic feeling. Although Chinese painting composition and modern graphic design have different names, they both fully mobilize and organize various elements in the picture to create the overall beauty of the picture. In terms of composition, the freehand brushwork of mountain people in Qing Dynasty is worthy of our study. On the lotus waterfowl map of Badashan people, the residual lotus hangs obliquely, the solitary stone stands upside down, its neck is narrowed and its eyes are glaring, and a bird is squatting alone on the top of the stone. The whole painting is concise, and a large piece of white sets off the coldness and loneliness of birds, further enhancing the sad atmosphere of the picture and giving people endless reverie. From the paintings of Badashanren, we can see that there are many kinds of blank spaces in the picture, and the picture is empty. What he conveys is not the desolation of nature, but the desolation of the painter's heart, which is brought about by the painter's specific situation in life. His picture composition is meticulous and artistic conception is ethereal, and the author's thoughts have entered the painting. From his paintings, we can see that he is lonely and desolate everywhere, revealing a heroic and simple atmosphere in the desolate and lonely realm, reflecting his lonely and angry mood and determined character. The artistic conception is vividly expressed, giving people an ethereal feeling. The paintings of Badashan people dare to be empty, both intangible and tangible, giving people unlimited imagination. In graphic design, we should also learn this composition, dare to be empty and dare to leave blank. Let the viewer have a sense of impact visually. The main points of Chinese painting composition in graphic design are as follows:
First, the picture editing in Chinese painting and graphic design.
When creating Chinese paintings. The most important thing is composition, and cutting is the first step to form an art form in painting. In graphic design, a suitable picture can make the original plain things form a strong sense of picture impact, making the works more real and friendly. Therefore, the picture is an important part of plane elements.
Second, the layout of Chinese painting and the layout elements of graphic design
The so-called layout is also called business positioning. The layout of Chinese painting is to study the position and structure of objects on the screen. It contains certain laws and should be combined with reality. A successful design work will consider the layout when creating, try to attract the attention of the viewer, try to highlight the object to be expressed, make it enlarged and clear, and at the same time make the visual effect of the picture unified. This is just like the laws of diversity, change, harmony and unity that Chinese painting follows in its layout.
Three, the "virtual and real blank" in Chinese painting and the "virtual and real blank" in graphic design.
Chinese painting pays attention to the combination of reality and reality in composition. On the basis of emphasizing the integrity of the picture structure, we should also pay attention to variety and avoid rigidity. The biggest role of blank space in graphic design is contrast, which gives viewers a relaxed and comfortable feeling visually. In the creative process of graphic design works, clever blank space can not only better contrast the theme content, but also concentrate the attention of the viewer and create a better spatial level.
In the composition of Chinese painting, we should pay attention to the distinction between primary and secondary. Before painting, you should distinguish the main objects to be represented, and the rest should echo them. On the screen, we can see that the theme will be deliberately enlarged to make it particularly clear, and the rest are set off to highlight the theme. Composition is not a static thing, every painter has his own personal style, which is also the embodiment of the painter's own quality. Therefore, in graphic design works, designers should also improve their comprehensive quality and pay attention to composition on the premise of combining creativity, so as to complete a good design work.
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