What is the relationship between tourism and culture (please give examples)?

To this end, many countries in the world with developed tourism industries have adopted a new strategy of "cultural economy".

Robert Bare, head of cultural tourism in Los Angeles, said, "Cultural tourism is probably the fastest-growing tourism program in the United States. Because the development of cultural tourism in various cities can get considerable income.

(Note: Yudong: "The 'fastest-growing project' in the U.S. tourism industry - cultural tourism" [N], Beijing Daily, June 26, 1997 )"

Italy's comprehensive and systematic calculations of cultural heritage inputs and outputs concluded that the state's annual value-added tax revenues from cultural visitation tourism are 27.5 times greater than the cost of preservation, and provide jobs, drive construction, commerce and transportation, and promote the development of science and culture. They thus concluded that "the cultural heritage is the richest treasure of the country, with a huge economic potential, an inexhaustible source of finance for the government, and should be considered as a strategic resource and an important part of the basic production structure of the country, and decided to implement a new strategy of a national 'cultural economy' since 1985".

(Note: You Tian: "Sonata of Emerging Industries" [J], Journal of Beijing Academy of Finance and Trade, No. 5, 1994.)"

South Korea is also actively taking a variety of measures to vigorously develop the cultural tourism industry, "intends to culture, tourism cultivated into the 21st century, the national strategic industries"

(Note: Qin Ling: "cultural tourism: the next century, the national strategic industries- -South Korea Vigorously Develops Cultural Tourism" [N], Science Times, Nov. 5, 1999)

From the practice of China's tourism development, "culture sets the stage and economy sings the opera" has become a major feature and one of the main experiences in developing tourism.

Once again, culture is the key to improving the quality of people and the level of management. Tourism culture is reflected in a large number of tourism managers and their employees, the quality of their cultural qualities, the level of management and management level, directly affecting the tourists can get a good aesthetic enjoyment and spiritual satisfaction, directly related to the tourism resources can be reasonably developed and utilized, which in turn affects the development of the tourism industry.

And the future of tourism competition is mainly tourism culture competition, people's demand for tourism resources, tourism services tend to be more culturally strong, high level of science and technology, rich in participatory projects, so the cultural quality of tourism managers and practitioners and the level of management and management must be improved accordingly, in order to be in line with the international community, to adapt to the requirements of the times, so that the Chinese tourism industry The first is that the Chinese tourism industry has been in a position of invincibility.

Finally, culture is the magic weapon of tourism to create famous brand and improve competitiveness. In tourism activities, the material needs of tourists is a lower level of demand, easy to meet, while the spiritual and cultural needs, is a high-level and complex needs, it is difficult to meet, but also affect the overall situation.

Tourism enterprises that can not meet the spiritual and cultural needs of tourists will lose the value of existence. At the same time, due to the culture of regional, national, heritage and other characteristics, often unique to a country and region, it is difficult to imitate and copy. Therefore, in the competition will reduce the comparability, has a monopoly position, easy to form a strong competitive ability, but also easy to create their own characteristics and brand-name effect. Famous brand is a kind of intangible power in the competition of tourism, and it is a kind of valuable cultural resource that drives the tourism industry to embark on the road of sustainable development.