What basic steps should a complete network marketing process include?

A complete network marketing process should include the following basic steps:

1, user surveys and interviews.

What is said here is that when we get the advice from our superiors, we need to analyze our own people and accurately determine the region, age and spending power.

2, content production, planning your own copy, text, pictures or videos.

The main purpose of copywriting is to better spread users and find the selling point of the company's products. Copywriting generally requires two copies of A/B, and then observe which copy has higher conversion rate and choose the best one.

3. Open the channel, see the products suitable for the company, put them in at the same time, and unify the price.

4. Data feedback.

A/B copy writing, observe whether the copy writing is appropriate, whether the keyword setting is correct, whether the time period is appropriate and how to accurately locate, population, age, etc. , data testing and structure.

5. Content optimization.

If the conversion rate of A in the test data is higher than that of B, then the page form of A is the page that users like. The second is about channel optimization data. A page is more conducive to dissemination and clicking.

6. Summarize and analyze.

Choosing the right channel, graphic form, user portrait and channel problems need to be summarized. As the data to be released in the future, as a bad case in the future, the data will be useful after repeated tests, and the lowest cost is the most effective.

Extended data:

The main advantages of network marketing:

1, the network media has the characteristics of wide spread, high speed, unlimited by time and region, detailed content, multimedia transmission, vivid image, two-way communication and rapid feedback, which can effectively reduce costs.

2. Online sales have the function of selling products directly without store rental fees, which can help enterprises reduce inventory pressure and operating costs.

Internet covers the global market, and enterprises can enter the market of any country conveniently and quickly through it.

4. Network marketing is interactive and in-depth, which is different from the one-way information dissemination of traditional media, but the interactive information dissemination. Through the connection, users can get more and more detailed information from the manufacturer's related websites with a click of the mouse.

5. Network marketing has the advantages of low cost, high speed, flexible change and short production cycle. Even if it is put in a short time, it can be completed quickly according to the needs of customers, while the traditional advertisement has high production cost and fixed delivery period.