Chengdu Universiade badge?

The main design of the emblem of Chengdu Universiade is based on the English university initials "U" corresponding to the World Universiade, and the overall color is divided into four gradual blocks of red, bright yellow, emerald green and lake blue by curve cutting.

20 19 Chengdu officially collected the emblem of Chengdu Universiade for the whole world, and received nearly 2,000 submissions from all over the world within two months. After organizing expert review, national online voting, weight testing and optimized design, the emblem of Chengdu Universiade was determined.

The main design of the emblem is based on the initial letter "U" in the English university corresponding to the World University Games. The overall color is divided into four gradual blocks of red, bright yellow, emerald green and lake blue by curve cutting, which conforms to the FISU tracer element. In order to let more people share the spirit of the Universiade, Chengdu also launched the digital collection of "Universiade Digital Emblem", which is the first time in the history of the Universiade to issue digital cultural and creative products.

Chengdu Universiade mascot

Similar to the emblem, the mascot of the Chengdu Universiade, which has attracted much attention from the outside world, can also see the "Chengdu style" at a glance. The mascot of Chengdu Universiade "Rongbao" is based on the real giant panda "Sesame" in the panda base.

Giant panda is Chengdu's most distinctive symbol of external communication and "brand totem", and it is a well-known personal business card in the land of abundance. "Rongbao" facial makeup refers to the facial makeup style of Sichuan Opera, a treasure of traditional art, and is an innovative embodiment of Sichuan Opera, a Chinese intangible cultural heritage, and the local characteristics of the Universiade.

Rongbao's ears, eyes and tail are all in the form of flames. This is a rich design, which combines the naive panda image with the passionate flame element, and highlights the important label of "fire" in Tianfu culture from all directions and angles.

It is the driving force for the boiling of hot pot food, rising to a spicy and delicious "Chengdu taste" that makes the world drool; It is the crowning touch of Sichuan Opera's amazing fire-breathing stunt, creating a "Chengdu surprise" that makes the world applaud; It is also a symbol of the enthusiasm of Chengdu people and conveys the unforgettable "Chengdu temperature" in the world.