How to sell equipment?

Sales are not selling, but helping customers buy.

All marketing in China can be replaced by one word "Confucianism": Confucianism {people+needs}; Buddha {person+$}.

Only marketing can make a profit, and everything else is cost. The biggest cost of an enterprise is the employees who don't understand marketing.

Let the customers constantly agree with you, and you will succeed.

Customers not only care about who you are, but also care about what benefits you can bring him.

The customer does not refuse the product, he does not refuse the service, he only refuses the mediocrity.

Rejection is an inertia. When the customer turned us down, our work was just beginning. "

First, money is earned by insiders-there are no unsold goods in the world, only those that cannot be sold.

Second, people who want to do it are always looking for ways, and people who don't want to do it are always looking for reasons; There is no impassable road in the world, only people who can't figure it out.

Third, the seller should not argue with the customer about the price, but discuss the value with the customer.

Fourth, go out with the goal and come back with the result. Success is not because of speed, but because of method.

There are no wrong customers, only the service is insufficient.

Sixth, the professional belief of marketers: accepting rejection from others should be regarded as a professional lifestyle.

Seven, customers will come to our store, and we will walk into the hearts of customers; Old customers should be frank, new customers should be enthusiastic, urgent customers should be quick, big customers should have taste, and small customers should have income.

8. What customers need is not a product, but a set of solutions. It doesn't matter what they sell, what matters is how they sell it.

9. Customers don't care what you sell, only what they want. There is no best product, only the most suitable product.