Traditional Culture Encyclopedia - Traditional festivals - What is the design principle of traditional packaging?

What is the design principle of traditional packaging?

1. Unity of form and content

Whether to adopt traditional ethnic factors depends on the attributes of commodities.

2. The unity of history and times

We should selectively examine the ancient traditional culture from the perspective of modern aesthetics, take its essence and discard its dross, and apply modern design concepts to properly integrate traditional factors into packaging design, so that packaging design has both the charm of traditional art and the artistic style of modern design.

3. Unity of nationality and cosmopolitanism

When designing, we should make use of traditional artistic factors and design with modern design concepts, so as to make the packaging design conform to the worldwide commercial design trend, so as to obtain the modern packaging design trend with both nationality and times.