How does the logo of the 2008 Olympic Games reflect the combination of traditional culture and modern design?

The world-famous logo of Beijing's 2008 Olympic bid can be said to be a classic in modern logo design.

The overall structure of the logo is taken from the traditional auspicious pattern "Pan Chang", but it is commendable that it is not directly borrowed, but skillfully combines the characteristics of China and Beijing with the elements of the Olympic Movement.

Taking seal as the main form of expression, China traditional seal, calligraphy and other art forms are combined with sports characteristics, and after artistic exaggeration and deformation, it is skillfully transformed into a sports humanoid who runs forward and dances to meet victory. People's modeling is similar to the charm of the modern word "Jing", which contains a strong charm of China, conveys two trends and images of "Chinese knot" and "athlete", and expresses the theme of the logo.

The scale of the earth reflects the charm of the East and the West, and the Olympic spirit is sublimated between strokes. The emblem of the 2008 Olympic Games takes the traditional silver in China as the carrier, and at the same time it is the "text" of Chinese characters, which fully shows the enthusiasm and heroism of Beijingers.