How about ES300h?

How much does it cost to buy it in total?

The Lexus ES was originally positioned as a mid-sized sedan at the level of the Audi A4L and BMW 3 Series. However, due to Lexus's fully imported status and price increase strategy, as well as the price dives of competitors, the Lexus ES naturally has a higher price than Audi and BMW.

The brand effect is such that many people think Lexus is more advanced than BBA.

People's consumer psychology is indeed "sleazy". The more hot-faced and cold-butt, the closer they get.

High price but more attractive Lexus ES300h is the most powerful version of the Lexus ES series. Even the entry-level Excellent version, the starting price of the 2020 model has reached 374,000, while the starting price of the 2018 model is 359,000. Lexus is the only

For a model whose facelift price has increased so much, it seems that the Lexus manufacturer has taken inflation into account.

The 2020 Excellence model has a landing price of close to 420,000 without any price increase.

To put it quietly, for a retail price of 400,000, you can buy the top-of-the-line BMW 330i, and you can also buy the Audi A6L 45TFSI.

Don't talk about control with Lexus. If you buy a Lexus ES300h, you can enjoy Toyota's 2.5L self-priming engine + motor and the smooth hybrid. Although the price of the whole vehicle exceeds 400,000, its acceleration from 100 kilometers to 100 kilometers has not exceeded 8 seconds.

It is at the bottom of the same class of models.

But this is not important. What is important is that I like this kind of Buddhist driving experience. This may be the success of Lexus in going in the opposite direction. Obviously not everyone likes those 2.0T engines that can produce more than 250 horsepower at every turn.

In addition, the suspension of Lexus ES is also very comfortable-oriented. Everything is in line with the Buddhist system and comfort is carried out to the end. Even in the elk test, the limit of Lexus as a sedan is only 68.4km/h, but the online car reviews are...

Well received.

As an SUV, the Changan UNI-T Elk has a test score of 70km/h, but its handling is said to be poor. I think this may be due to Lexus using its "money" ability.

The success of Lexus? Selling cars on your knees. However, Lexus has never relied on the performance that people love to see. Lexus's success has three major weapons: first, appearance, second, quality, and third, service.

Let’s focus here on Lexus’ services. Lexus not only provides free warranty and maintenance services for 4 years or 100,000 kilometers and 6 years or 150,000 kilometers, but also provides “kneeling service” in the customer service process. To put it bluntly,

Even if the car is sold, the customer is still the boss. Unlike some companies, the customer becomes the grandson as soon as the money is handed over.

Lexus's free warranty and maintenance, including consumable parts such as brake pads, wipers, engine oil, engine filters, and working hours, are all free of charge. Buying a Lexus car means becoming a gentleman, which may be why Lexus users are so loyal.

Toyota Group CEO Akio Toyoda said: "Lexus cars are sold on their knees." Lexus's success is enough to prove the importance of customer service.

This reminds me of the domestic high-end electric car Weilai. According to statistics, 70% of Weilai car owners are introduced by old customers. As a high-end car, the average selling price of each model of Weilai is close to 400,000 yuan, and it can sell more than 3,000 yuan a month.

Taiwan is already very difficult.

This also shows that even if the hardware conditions are not outstanding, services can still be used to make up for it.

In other words, no matter how good the performance is, poor service will betray people's hearts.