People's livelihood information of Zhejiang People's Broadcasting Station

On 20 12 65438+ 10/8, FM996 Minsheng Information Broadcasting, the first livelihood information broadcasting station approved by the State Administration of Radio, Film and Television, held a grand press conference, focusing on people's livelihood and based on information, making every effort to build "Phoenix Information Station in Broadcasting".

People's livelihood information broadcasting emphasizes the directness, detail and rapidity of information, as well as the first time, the first scene, the first report and the first comment. Featuring "local people's livelihood service", grasping "easy and useful" and taking "great people's livelihood information service" as the direction, we will integrate all social resources and upgrade and improve people's livelihood information service; Strengthen the integration with new media, through the powerful official Weibo and the first WeChat reporting interactive platform in the province, always pay attention to the practical information of people's food, clothing, housing and transportation from a dynamic and cutting-edge perspective, pay close attention to people's livelihood issues with universality and overall situation, and public information closely related to people's interests in national major policies and macroeconomic policies, reflecting deep concern for people's livelihood.

People's livelihood information broadcast focuses on building a full-day linear news section, "whole hour V information" and "half hour V information". The news anchor enters the live broadcast room every half hour to broadcast the news, paying attention to this moment and pursuing the fastest and latest. The information is broadcast in the form of roulette scrolling, lasting about 5 minutes each time, so that the audience can synchronize with the information. Our goal is to let you know the information within 30 minutes. The on-site connection board is also set up on the hour, and the reporters of the Flying Tigers send back reports from the news site every hour, which is fast and always by your side. Early in the morning and one night: The morning news program "Good Morning News" is based in Hangzhou, the capital of Zhejiang Province, which is an increasingly developed information center. Based on local conditions and facing the whole province, it quickly compiles and plays a large amount of information for the audience. Starting from the daily needs of the audience, we can quickly respond to people's livelihood, people's feelings and public opinions, and care about things and troubles around us. That night, the host Shen Xiaoyan made an objective statement on social hot news and topics. Mi Xiaole, who has a childlike innocence, looks at the problem from the perspective of children, analyzes the problem, and makes the information funny and thorough through their thinking collision. Easy and humorous sound effects, cheerful and clear music, the overall feeling of the program is vivid and fashionable. On the way to and from work, we always accompany us to provide the most valuable and interesting information service.