Traditional Culture Encyclopedia - Traditional festivals - The customer flow in my shop has been very low. How can clothing stores improve the rate of entering stores?

The customer flow in my shop has been very low. How can clothing stores improve the rate of entering stores?

What is the main purpose of customers' sales in stores? That's right, deal! What are the prerequisites for concluding a transaction? It is trust! Trust between shop assistants and customers.

The trust between products and customers can also be called brand. Brand building is not achieved overnight. But in the long-term use of customers, or long-term advertising, slowly formed. In other words, the clerk can't control it immediately in a short time.

There are ways to trust strangers and shop assistants. The following is the god summary of netizens:

Three-point analysis

How to make customers agree with us and nod to us as soon as they enter the door? The method is very simple, speaking with facts that customers can't refute.

1, sales is a chat process;

2. Customers prefer to be recognized;

3. After establishing personal trust, it is not so difficult to do business.

Specific method

1, universal weather method

For example, if it's hot today, you can say to customers, "It's really hot outside today, come in and blow the air conditioner!" " "At this time, I brought a glass of cold water to the customer, and then said," Let's have a glass of hydrolysis to quench our thirst. "These words combined with actions have really helped customers, and it is difficult for customers to refuse. After the conversation, the customer's resistance or vigilance will naturally be put down.

Step 2 help cut in

Give the customer a little help. When customers enter the store and see customers carrying big bags and small bags, they can go up and say, "You bought so many things today, let me help you with them" or "I will watch them at the counter, don't worry". When the customer hears this, even if she doesn't let us help her with her things, she will recognize us in her heart.

3. Temperament praise method

Seeing beautiful female customers, it is better to praise girls for their temperament than to praise them for their beauty. Beauty is external, making people feel floating, and temperament is internal. Only girls with certain knowledge and accomplishment have this temperament, so many girls prefer to be praised for her temperament.

Ps: When the male shop assistant uses this method, he should seize the opportunity to grasp the heat, otherwise it will make people feel frivolous!

4. Praise the laws of the atmosphere

"At first glance, it is a person with unique responsibility and the courage to do great things!"

Treat men, especially young and middle-aged men, and try to praise men's courage in doing great things in this way. Men are subconsciously more willing to accept such compliments.

5. Happy Sharing Method

"Seeing that you are so happy, is there anything happy today?"

Seeing the smile on the customer's face is a description of the facts. If a happy assumption is followed, customers will be happier, and everyone is willing to share their happy things and proud things with others.

Step 6 compliment your peers

"When you go shopping together, you two must be best friends."

Many times, customers who come shopping together are often people who help customers make decisions. Don't ignore them.

Especially for customers with children, we must find ways to praise children and even interact with them.

7. Elder praise method

"You smile so kindly, just like me!"

Hearing this sentence, the strangeness in the customer's subconscious will disappear, and there will be a family-like feeling at this time. Of course, you have to tell this to the older customers.

Sales is actually a process of chatting, a process of building mutual trust. After building trust with a closer distance, you will naturally believe that the transaction will be completed.