Traditional Culture Encyclopedia - Traditional festivals - The Origin of Grassroots Phenomenon
The Origin of Grassroots Phenomenon
In the article "Thirty Years of Reform and Opening-up, Grassroots Culture Supplements Mainstream Culture", Ai Jun thinks that the development of grassroots culture often originates from ordinary people, but it will affect the mainstream culture, palace culture and traditional culture advocated by people's ideology ... After the reform and opening-up, due to ideological liberation, ideological revolution, scientific and technological progress and market economy development, it has brought some social public moral concepts, hobbies, value aesthetics and so on. The trend of cultural diversification has naturally led to the emergence and popularity of various subcultures and subcultures. Grass-roots culture, cottage culture, civilian culture and folk culture, which are widely concerned by the media, are also cultural phenomena in this social background. It can be said that the era of "grassroots culture" has emerged. In this social and cultural background, the general public is no longer just the receiver of mainstream culture, but the creator of social culture.
So, what kind of culture does "grassroots culture" belong to? After the reform and opening up, what positive significance does its appearance and popularity have for society?
He explained that some people think that "grassroots culture" belongs to civilian culture, popular culture and so on, while others say that grassroots culture is similar to folk culture and folk culture. In Ai Jun's view, grass-roots culture cannot be simply equated with popular culture and civilian culture, and there is no subordinate relationship between them. Grass-roots culture cannot be compared with folk culture and folk culture.
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