SWOT Analysis of Chinese Handicrafts

SWOT analysis of Chinese handicrafts is as follows:

advantage: handicrafts have the characteristics of delicacy, nature, back to basics, less chemical composition, and more artistic flavor, which make them more popular among customers compared with the products made by machines and molds.

Disadvantage: handmade, limited production, difficult to meet market demand.

Opportunity: with a high degree of skill in craftsmanship, or mastery of a rare craft, will enhance the value of handicrafts; the current market of such handicraft products are hot, unsaturated status quo is also an opportunity.

Risks: products are pirated, technology is stolen, the need to strengthen patent protection and industry standards.

In summary, Chinese handicrafts have certain advantages and opportunities in terms of production, value and market, but there are also certain disadvantages and risks.