Traditional Culture Encyclopedia - Traditional festivals - Ecuador jersey marrathon information

Ecuador jersey marrathon information

A short introduction to the brand

Many people think that the three leafy designs on the adidas logo represent a flower in full bloom, but in fact it originally represented a map of the world and a metaphor for the three straps that were sewn onto the sneakers by the founder of adidas, Eddie Teasle. It was also a metaphor for the three straps that Adidas founder Eddie Teasle sewed on his sneakers. After a change in 1949, the three straps were replaced by the three leaves of the world map from the 1970s onwards. As the times changed, the three bands to the three leaves to the three-petaled flower appeared one after another, always centered around the word three. Because it represents the spiritual equality, classic beauty and supremacy of a-didas.

In 1949, in KOBE, Japan, KIHACHIRO ONITSUKA (KIHACHIRO ONITSUKA) founded the predecessor of ASCIS. In the early days, ASCIS was more like a shoe factory. Today, however, ASCIS sells more than 300,000 pairs of various types of sporting goods around the world each year. It has become the world's fifth largest sporting goods manufacturer. In 1950, the company changed its name to ONISTUKA TIGHER. The company's first breakthrough came in 1951 when a long-distance runner wearing TIGER running shoes won the marathon race in Boston. Sales surpassed those of BOSTON MARATHON, and the company also made great strides in indoor sports footwear with the invention of CUPSOLE, which provided basketball players with more stable footwear. During the preparations for the 1956 Melbourne Olympics, ONITSUKA set the ASCIS philosophy of developing the best products for sports. A new rubber formula provided excellent cushioning. Thus the 1960 Magic Running Shoe was born. This was every shoe with a ventilation system. Marathon legend ABEBEBIKILA preferred TIGER shoes when he started wearing running shoes in 1961. In order to make the shoes more comfortable and close to the feet, TIGER measured no less than 20,000 people's feet for technical information reference. At the 1967 Tokyo Olympics, athletes wearing TIGER shoes*** won 46 medals. In the same year, Australia's DEREK CLAYTON broke the MARATHON record with an amazing performance (2:09:36). The upper material of the TIGER shoes he wore was made of NYLON, which was unique at the time. In the same year, in the first footwear survey published by RUNNER WORLD magazine, TIGER topped the list of five brands of jogging brands tested. By 1970, TIGER was the largest manufacturer of running shoes in the U.S. and 70% of all famous athletes were wearing TIGER shoes. In the 1972 Olympics, 80% of volleyball players wore TIGER shoes. Since the Munich Olympics, TIGER became popular in Europe. In 1977, ASICS was officially established with the merger of several small companies. The name ASCIS is an abbreviation of "ANIMA SAMA IN CORPORE SANO". Over the years, ASICS products have undergone numerous innovations. MOLDED EVA, shock absorbers, the ASICS Cushioning System and new outsole structures. These are all technical innovations made by ASICS. At the 1992 Barcelona Olympics, ASCIS became the first ever official sneaker sponsor of the Olympics, which was definitely another new peak period for ASCIS.

1908 by the American Moore ◎ Converse in Springfield, Massachusetts, founded a professional manufacturing plant of basketball shoes, CONVER ALL SATAR was born. 1917 officially launched the ALL START canvas shoes, with its unrestrained design, popular around the world and a hit. 1923 with athleticism and eloquence of basketball star CHVCK TAYLOR autographed by the star. TAYLOR's signature became a famous trademark. ALL START canvas shoes, a collection of retro, popular and environmentally friendly, is a spiritual symbol of American culture, with its arbitrary, free and unconstrained wearing form, but also become the pursuit of self-fashionable young people's faithful block.

Nike was born in 1957, officially established in 1972, by the U.S. middle-distance runner Phil ◎ Nike, as well as the cooperation of its coaches founded in 1978, the official establishment of the international company, the first pair of air-cushioned running shoes in 1979 was born. 1980 into China, set up a Nike production liaison representative office in Beijing. After that, Nike adhered to the concept of "local for local", continuously introduced advanced technology into China, and devoted itself to the cultivation of local talents, production technology and sales concepts, which were taken from local and used locally. 1985, Nike cooperated with Jordan, the basketball flyer, to launch Jordan Basketball Series, which successfully opened up the global market, and this cooperation was the most successful sponsorship investment. In 1996, Nike (Suzhou) Sporting Goods Co., Ltd. was established, headquartered in Shanghai, and at the same time set up branches in Beijing and Guangzhou.

Herzogenaurach (Herzogenaurach), located in Bavaria, southern Germany, at the end of the nineteenth century, is still an obscure town, the main economic tradition of the garment industry, but today, because it is the world-famous sporting goods --- PUMA "Puma" company's headquarters, and was noticed. Today, however, the town is attracting attention because it is the headquarters of PUMA, a world-renowned sporting goods company. A local shoemaker set up his own small workshop factory, starting with boots and slippers, and had two sons: brother Rudolf Dassler (Rudolf Dassler) and brother Adolf Dassler (Rudolf Dassler). He had two sons: brother RUDOLF DASSLER (Rudolf Dassler) and brother ADOLF DASSLER (Adolf Dassler), who also worked in the factory. Dassler) also work in the factory, in 1924, the two brothers grew up, inherited his father's business, invented the leather boots under the nail on the leather bag of wooden nails, play the role of non-slip, not expected to be a big hit; in which era, the German people love soccer, the frenzy of the world's soccer, and the players also asked to get a good sneakers, and so, the production of running and kicking shoes, became the direction of them. As the company grew, the brothers came into conflict, and in 1948, they decided to split up, with the older brother setting up PUMA and the younger brother setting up ADIDAS. After more than fifty years of hard work, PUMA has made a remarkable and great achievement in the recent history of sports development. Over the years, PUMA has accompanied King Billy in his many World Cup finals, tennis great Becker and his rivals on the green courts of Wimbledon, and Christie in the track and field together to win many Olympic gold medals. This is the result of PUMA's continuous research and development, as well as exchanges with the world's top athletes.

reebok (Reebok) publicity campaign after the setback, reebok decided to change the face of the drums to play another opening, the launch of its advocate of high-tech production of superior performance of the concept of the product. Its new logo, which is tailor-made to match this concept, is only slightly modified on the basis of the two straps and interlocking on both sides of the original reebok sneakers. This is the graphic that you see all the time now. The original logo with the British Union Jack remains as the official symbol of the classic line and the company. reebok means "happy little sheep"!

Umbro is an internationally renowned soccer supply company, which began in the UK in 1924 and was founded by the Caflisch brothers. In its formative years, Umbro has accompanied a number of superpowers to World Cup glory, including the 1966 World Cup champions, the England national team. Umbro's greatest triumph came in the same year, when 15 of the last 16 teams wore Umbro kits. With a history of over 70 years, Umbro's global strategy is to manufacture and distribute professional soccer equipment.

The company is now the world's leading supplier of professional soccer clothing and equipment, with a comprehensive range of everything football-related to enable athletes to reach their full sporting potential.

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About the 06 World Cup jerseys of each national team

I. PUMA (Italy, Czech Republic, Switzerland, Paraguay, Poland, Iran, Saudi Arabia, Angola, Cote d'Ivoire, Ghana, Togo, Tunisia)

The most national team jersey sponsors this year, *** sponsoring 12. The last three African Cup of Nations champions are Puma sponsors, the first two were Cameroon and Tunisia, and in the just-concluded 2006 African Cup of Nations, Puma is wrapped up the two finalist teams Egypt and C?te d'Ivoire. In fact, will participate in the World Cup of the five African teams Angola, C?te d'Ivoire, Ghana, Togo and Tunisia, all wearing Puma. In addition to the five African teams, the other six World Cup teams Italy, the Czech Republic, Switzerland, Paraguay, Poland, Iran and Saudi Arabia, are also Puma contracted teams. The Italian team jersey in the World Cup in Korea and Japan is still provided by Kappa, this time has been replaced by Puma. Although there is only one seeded team, Italy, but in the total **** 32 participating teams have 12 endorsement teams, has made Puma in Germany World Cup sponsorship of the most teams in the sports brand.

Two, NIKE (Brazil, the Netherlands, Portugal, Croatia, Mexico, Australia, South Korea, the United States)

Ambitious Nike for this year's World Cup has set up a $1.8 billion advertising budget, much higher than his two main rivals, Adidas ($ 1 billion) and Puma ($ 220 million), and higher than the last World Cup's $1.4 billion . Nike hopes to use the World Cup to overtake Adidas as number one in the world market for soccer products. At this summer's World Cup finals in Germany, Nike proudly unveiled the new uniforms for the eight teams it sponsors that will participate in the World Cup. Compared with four years ago, the total number of signed teams that Nike has in this World Cup has not changed, except that accompanying Brazil, Portugal, Croatia, South Korea and the U.S., from Nigeria, Russia and Belgium in the last Korea-Japan Cup, to the Netherlands, Mexico and Australia in this World Cup.

Three, ADIDAS (Germany, Argentina, France, Spain, Japan, Trinidad and Tobago)

As the traditional official sponsor of FIFA and the World Cup, Adidas in this summer's World Cup tournament, "only" has six endorsement teams, although most of them are seeded: Hosts Germany, France, Spain and Argentina, with Japan and first-time participant Trinidad and Tobago making up the other two. While maintaining its traditional partnership with the official organization, Adidas is also increasing its focus on star endorsements. Now, England's Beckham and Defoe, Germany's Ballack, France's Zinedine Zidane, Vieira and Cisse, Brazil's Kaká, Spain's Raúl, and Argentina's Saviola have all been recruited by Adidas. After Kaka, Adidas signed Lionel Messi earlier this year, who shone at the last World Youth Championships.

Four, UMBRO (England, Sweden)

umbro is the earliest to determine the World Cup uniforms sportswear company, characterized by the England and Sweden flag on the "cross" graphic added to the shoulders of the uniforms, cross "cross" like a gaping wound. The crossed "crosses" look like gaping wounds, which is a great shot. In addition to England and Sweden, umbro also sponsors Norway, Ireland and other national teams, but unfortunately did not enter the World Cup final round

five, lotto (Serbia and Montenegro, Ukraine)

lotto is a famous Italian sportswear company, this year's headwinds have overshadowed the likes of KAPPA such a large company, distinctive trademarks so that people from afar can be kept in mind

four, JOMA (Costa Rica)

JOMA is known for the manufacture of sneakers. This World Cup is sponsored by the Costa Rica team.

VII. MARRATHON (Ecuador)

MARRATHON sponsors the Ecuadorian team.