Traditional Culture Encyclopedia - Traditional festivals - Dongguan night economy promotes consumption, and the "hottest" parent-child carnival opens. What does the night economy rely on to attract people to spend?
Dongguan night economy promotes consumption, and the "hottest" parent-child carnival opens. What does the night economy rely on to attract people to spend?
Guangdong's night economy and summer consumption have been fully opened. In response to this policy, more than 20 cities in this province have carried out special activities related to cities. For Dongguan, the night is bright and the urban economy is active. Building a shopping and consumption platform through summer vacation will allow more people to spend at night, so it is necessary to improve economic efficiency. One way of consumption is to take parent-child consumption as the main type, combine shopping, food, research and other consumption factors, and issue more than 6,543,800,000 food and beverage vouchers to promote consumption, and make every effort to create a summer vacation consumption season. And during the summer vacation, we will hold various services integrating accommodation, catering and tourism, and night food carnival and other activities to promote night economic development.
Through the night economy, we will develop various non-legacy foods and local specialties in Dongguan, as well as various innovative and creative foods. And make use of the characteristics of coffee carts, tea and various snacks among network celebrities to attract the consumption of the younger generation. And choose to carry out commercial activities for several days in various large shopping plaza platform areas. Form a one-stop business policy, so that all aspects of the food economy can develop together, improve local economic benefits, and promote the potential of night consumption. The main purpose is to create night consumption, break through the flavor of night food, do high-quality night shopping and create a wonderful night market. In various consumption platforms, wanda plaza and international shopping centers, a series of night consumption activities were held, and each activity was splendid, which promoted consumers' interest in consumption.
This new night consumption pattern has become one of the main consumption patterns in the whole province and even in many parts of the country. Many people don't want to shop during the day because of the hot and dry weather and high temperature in summer vacation, so they choose to spend at night, creating a lot of snack platforms to promote the further development of snack series.
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