Traditional Culture Encyclopedia - Traditional festivals - Change the traditional concept of customers
Change the traditional concept of customers
Intrinsic quality: the core of products
Intrinsic quality is the core of a product, which is related to its main function or performance. Only when the internal quality is guaranteed can the product play its due value.
External quality: make products stand out.
External quality makes products stand out among many competitors. Appearance factors such as color, specification and style all determine whether consumers are willing to stop for products.
Service quality: the extension of product experience
Service quality is the extension of product experience. From the "three guarantees" commitment to after-sales links such as delivery and maintenance, service quality is directly related to consumers' satisfaction with products.
These three quality levels complement each other.
These three levels of quality complement each other, and * * * isomorphism becomes a complete concept of large quality. Only by comprehensively improving the quality of these three layers can we truly win the hearts of consumers.
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