How to choose Changzhou advertising company

In daily life, people are good at choosing restaurants through platforms such as public comments or Meituan, and compare them with clothes in stores such as Taobao and JD.COM ... As a service industry with a long history, how should we choose an advertising company?

? Changzhou is one of the regions with high development level of advertising industry in China. According to the statistics of 20 18, there are currently more than 4,580 advertising enterprises in China with more than 82,440 advertising employees. Last year, the advertising business volume exceeded 1 10 billion yuan, and the total tax payment was 380 million yuan. Walking in the streets and high-rise buildings, advertising companies can be seen everywhere, with frontage facades and hidden in high-end office buildings. As an enterprise, how to choose the right Changzhou advertising company to serve? This article will elaborate from the following points:

I. Types of advertising companies

Changzhou advertising companies are generally divided into seven categories according to their business scope: media advertising companies, design advertising companies, film and television advertising companies, planning advertising companies, strategic consulting advertising companies and production advertising companies. The development direction and advantages of each type of advertising company are different, and business owners can choose different types of advertising companies according to their own needs when choosing advertising companies.

Second, the matching of advertising companies.

As the saying goes, choosing Changzhou advertising company also needs to choose matching ones. Advertising companies with the same service type will have different pricing strategies according to their own positioning, provide different services, and be good at different design styles and fields. Some are good at service manufacturing, while others are good at service retail. Therefore, when advertisers choose suppliers, they need to match according to their own budget and expected results.

Third, the comprehensive ability of advertising companies.

The comprehensive ability of advertising companies refers to pre-sale, in-sale and after-sale services. Comprehensive ability belongs to additional service ability, which can help business owners to complete advertising projects efficiently and correctly, and keep advertisers' information confidential.

When choosing Changzhou advertising company, we need to identify it from many aspects, not the higher the ability, the better the match, but our own budget, the professionalism and comprehensive quality of the advertising company's service field and other factors.