What are the benefits of enterprises doing social e-commerce?

If the enterprise has resources, it is recommended to be a social e-commerce.

1, social e-commerce relies on social media tools to open up users' social relationship chains through likes, comments, collections, forwarding and sharing, generate fan attention and fission multiplication, and promote, spread and sell advertisements through social relationship chain sharing.

2. For enterprises, we can use social e-commerce (social retail) mode, rely on small programs to link online and offline three-dimensional marketing scenarios, acquire users through different channels, interact with fans through social tools, divide fans through communities, and generate more sales space and time through user fragmentation time distribution, thus creating more users and generating more turnover for enterprises through social e-commerce.

Social e-commerce has three core features:

1, that is, it has the shopping guide function.

2. There is interaction and sharing between users or between users and enterprises, that is, there are elements of socialization.

3. The most important thing is that there is a mechanism of "social communication multi-level rebate", that is, "SNS" communication, which can benefit.

Refer to the above? Baidu Encyclopedia-social commerce